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(AsiaGameHub) -   The entity formerly known as 888 Holdings has declared that its brick-and-mortar betting outlets are no longer financially viable. UK.- William Hill, a staple of the British gambling industry owned by Evoke Plc, is preparing to close about 200 shops after conducting an internal review. The Daily Star reports that staff members were notified by email of a digital briefing held at 9am this morning regarding the news. Approximately 15 percent of the 1,300 William Hill locations in the UK are expected to be affected. An Evoke spokesperson stated: “Following a detailed assessment and due to mounting financial pressures on the regulated market—including the substantial tax hikes announced in the Government’s Autumn Budget—we are shuttering a number of unsustainable locations starting this May.” London-listed Evoke, previously operating as 888 Holdings, had already cautioned in January that shop closures were likely. The company is largely pointing to the hike in online gambling duties starting tomorrow (April 1) as a factor, despite the fact that retail betting is not subject to this specific increase. The broader trend shows that retail betting revenue has been declining for a significant period. According to Gambling Commission statistics, the gross gambling yield for retail bookmakers dropped 7 percent year-on-year to £549m between October and December 2025. Competitors such as Flutter’s Paddy Power and Entain’s Ladbrokes have also shuttered locations, leaving Ireland’s BoyleSports as the only major firm to have expanded its retail footprint over the last three years. This situation brings into question Evoke’s 2022 acquisition of William Hill’s international business from Caesars for £2.2bn, a move funded by significant debt. In the last twelve months, the firm has exited 13 international markets, while its share price has dropped by over 28 percent to 34.05p, resulting in a market cap of roughly £150m. Ironshield Capital Management, a specialist in distressed credit, has secured a 6.07 percent stake, while rumors circulate that Betfred or Bally’s could be interested in a takeover. Evoke has also rescheduled its full-year results for April 29 to allow for the completion of a strategic review initiated in December. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Spelinspektionen has released a report detailing what it describes as actionable measures that gambling operators can implement on their own to bar players based in Sweden. Sweden.- The Swedish gambling regulator Spelinspektionen has submitted a report to the government featuring new proposals on how online gambling companies without a Swedish licence can stop users located in Sweden from accessing their services. The development comes in light of planned amendments to the Swedish Gambling Act that will revise the definition of illegal gambling. Investigator Marcus Isgren, who led a review of gambling legislation last year, put forward a recommendation in September that the Gambling Act be revised to remove the “so-called directional criterion”. Regarded as a loophole by Spelinspektionen, this rule states that only online gaming services specifically targeted at the Swedish market are subject to the law. This clause has created enforcement difficulties for the Swedish gambling regulator, which has previously only been able to take action against unlicensed operators if it can find proof of them targeting Swedish players, for instance, through use of the Swedish language or listing Swedish krona as an accepted payment method. Isgren’s proposal would replace this requirement with a new participant-focused criterion: that a gaming service is deemed to be offered in Sweden if people located within the country are able to access and use it. To support this proposed change, Spelinspektionen’s new report outlines a series of measures that it says gambling companies can roll out independently to effectively block Swedish players. The regulator noted the report is technology-neutral, designed to give the government a clear overview of the kinds of steps that can be used to reduce unlicensed gambling in Sweden. In addition to geo-blocking, other technical barriers are recommended to block access from Sweden, such as stop messages. Access may also be denied if the user’s geographical location cannot be determined or if technical workarounds are used to bypass the barriers, the report added. Meanwhile, Sweden should not be listed as a selectable country option when registering an account, and sign-up requests should be rejected if Swedish address details, postal code or telephone number with the +46 country code are provided. The regulator also proposes the blocking of bank transfers and card payments from institutions that requireSwedish e-ID as well as payments to Swedish bank accounts, which carry the SE country code in their IBAN. Terms of contract could also explicitly exclude individuals located in Sweden, while marketing channels that are likely to reach potential gamblers in Sweden should be avoided, it said. The Swedish regulator stated that the measures should be applied consistently and cover both new and already active gambling accounts. Relying on terms of contract alone without accompanying technical barriers should not be considered a sufficient approach, it added. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   The KSA noted that various operators had provided betting options on subjects not allowed by Dutch licensing regulations. The Netherlands.- The **Kansspelautoriteit** (KSA), the gambling authority in the Netherlands, has sent a formal reminder to **sports betting licensees** regarding the scope of their permits. According to the regulator, monitoring activities showed that multiple companies were facilitating wagers that do not qualify as sports betting under their licenses. Examples of these unauthorized offerings included wagers on **award ceremonies**, like Most Valuable Player (MVP) titles. The KSA stated that the relevant operators were contacted, leading to the prompt removal of these betting markets. “Under the Remote Gambling Decree, those holding sports betting licenses are restricted to offering wagers on **occurrences within a sporting event** or the final result of such a match,” the KSA explained. “Furthermore, the sporting competition must be part of an organized sport acknowledged by **NOC*NSF** or comparable international athletic bodies.” Wagers on different categories of events are excluded from Dutch sports betting permits. This encompasses, for instance, competitions where a **jury or panel decides the winner**, rather than the outcome being a direct result of a match or in-game event. Additionally, betting on occurrences like political votes or player transfers is prohibited. The authority emphasized that licensees are ultimately accountable for the gambling products they offer, even if they utilize third-party platforms or sportsbook services. “Consequently, the KSA expects operators to maintain constant oversight of their markets and implement necessary steps to block forbidden wagers,” the regulator noted. “Should unauthorized bets be made available, they must be withdrawn instantly. The KSA will maintain its oversight of licensee activities.” Although prediction markets have seen slower growth in Europe compared to the US, some believe that strict betting restrictions in certain regions might increase their popularity. Last month, the KSA cautioned Polymarket that it could face financial penalties in the Netherlands for providing unlicensed gambling services. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   This will mark the second occasion that the Super Bowl takes place in Las Vegas. US.- The National Football League (NFL) has confirmed that Super Bowl LXIII will be hosted by Las Vegas in 2029. The designation of Allegiant Stadium as the host venue was declared at the NFL Annual Meeting in Phoenix, after an assessment by the NFL’s Fan Engagement & Major Events Committee and a vote of the full team ownership. Las Vegas will welcome the Super Bowl for a second time. The 2024 event drew 330,000 visitors and produced an economic impact exceeding $1 billion, as reported by the Las Vegas Convention and Visitors Authority (LVCVA). NFL commissioner Roger Goodell stated: “We are thrilled to return the Super Bowl to Las Vegas and give our fans another remarkable experience in one of the nation's top sports and entertainment locations. Super Bowl LVIII displayed the magnitude, vibrancy, and welcoming spirit the city contributes to major global events. We anticipate collaborating with the Las Vegas Convention and Visitors Authority, the Raiders, and the local community to create an even better experience on this occasion.” Steve Hill, LVCVA president and CEO, remarked: “We are honored that the NFL has chosen Las Vegas for Super Bowl LXIII. Our inaugural Super Bowl highlighted the distinctive dynamism and grand scale that only this city can provide, uniting elite sports, entertainment, and hospitality in a single setting. Las Vegas was designed for such occasions, and we are eager to offer fans another outstanding experience in 2029.” Mark Davis, owner of the Las Vegas Raiders, noted: “We are delighted that the Super Bowl is coming back to Las Vegas and Allegiant Stadium in 2029. This decision reflects the unified effort of the Raiders, the LVCVA, civic officials, the community, and the NFL. Super Bowl LVIII established a high standard, and for Super Bowl LXIII, we are dedicated to surpassing it.” Data from the Nevada Gaming Control Board (NGCB) indicates that $133.8 million was bet on this year’s Super Bowl at the state's 186 sportsbooks. This was the smallest Super Bowl betting handle recorded in Nevada in ten years. Per NGCB chairman Mike Dreitzer, preliminary unaudited numbers show sportsbooks won $9.9 million, achieving a hold percentage of 7.4. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   This transaction is linked to Pure Casino Entertainment Partnership’s pending acquisition of Gamehost. Canada.- VICI Properties has revealed plans to purchase the real estate assets of the Deerfoot Inn & Casino, the Great Northern Casino, and two adjacent limited-service hotels in Alberta, Canada, for CAD$200.6 million ($144.4 million). This agreement is tied to Pure Casino Entertainment Partnership’s pending take-private acquisition of Gamehost. The company stated that this portfolio will be incorporated into the current triple-net master lease agreement held between VICI Properties and PURE, featuring an acquisition capitalisation rate of 8.0 per cent. The deal, which is anticipated to finalize in mid-2026, remains contingent upon standard regulatory approvals and closing conditions. John Payne, president and COO of VICI Properties, commented: “We are thrilled to strengthen and broaden our footprint in the Canadian gaming sector, a highly stable jurisdiction, working alongside a trusted partner. Through our collaboration with IGP and PURE, we have witnessed their exceptional capability to operate and expand a top-tier gaming platform, and we are proud to sustain that growth as their real estate partner and capital source. “This transaction perfectly embodies VICI’s value proposition by assisting premier operators in realizing their growth strategies, and we look forward to further developing our relationship with IGP and PURE in the years ahead.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Macau's Gaming Inspection and Coordination Bureau (DICJ) has confirmed the licensing of two new junket operators in the world's premier gaming hub. Xin Wei Lda and Pok Lok Promoção de Jogos Lda have received authorization to cater to VIP gamblers at the city's casinos. This increases the total number of licensed junkets to 31, a rise from 29 last year, yet remains significantly under the sector's maximum allowance of 50. Junkets act as intermediaries for wealthy casino clients, most of whom come from mainland China. Historically, they provided credit and payment services, allowing VIPs to circumvent China's currency controls that restricted daily overseas transfers to 20,000 renminbi ($3,200). At their zenith in 2014, 235 junket operators dominated Macau's casino sector, accounting for up to 70% of all gaming revenue. Sector marked by scandal The junket system began to collapse under the oversight of Chinese President Xi Jinping, who assumed leadership in 2013. His administration initiated a robust anti-corruption campaign. One key focus was halting the illegal outflow of capital from the mainland, which included money moved by VIP gamblers. The initial collapse occurred in 2014 when Macau junket operator Huang Shan left the region, defaulting on HK$10 billion ($1.3 billion) in debt. That year, a Chinese court also designated Hengsheng Group's Ji Xiaobo as a major crime figure. He was accused of establishing illicit casinos abroad, employing violence to recover gambling debts, and laundering the proceeds. In 2015, a cage cashier stole HK$700 million from Dore Entertainment, a junket running VIP rooms at Wynn Macau. In 2023, Suncity Group chief Alvin Chau was convicted of illegal gambling and organized crime in a case that accelerated the downturn for Macau's junket operators. The critical strike followed with the arrest and prosecution of two prominent junket leaders. In 2023, a Chinese court convicted Suncity's "junket king," Alvin Chau, of illegal gambling and organized crime. His scheme, involving HK$823.7 billion in unreported bets, deprived the Macau government of HK$8.26 billion in tax income. Chau received an 18-year prison sentence. Tak Chun junket head Levo Chan was sentenced to 14 years for comparable offenses. He enabled clandestine betting operations that cost casinos HK$35 billion and the government around HK$8.6 billion. Macau junkets: Down but not out By 2024, a mere 18 junkets were operating in Macau, leading to predictions of the sector's demise. Those obituaries were premature, but the regulatory landscape has been fundamentally reshaped. Under Macau's 2023 gaming law, junkets can no longer extend credit or operate VIP rooms. They are restricted to partnering with a single one of Macau's six casino concessionaires, though a concessionaire may work with multiple junkets. Junkets now earn a fixed 1.25% commission on rolling chip turnover, rather than a share of casino revenues. While 31 junkets are officially registered, perhaps only 20 are actively in business. Nonetheless, the local government anticipates collecting MOP150 million ($18.6 million) in tax this year from commissions casinos pay to junkets. This represents a 50% increase over the MOP100 million projected for the 2025 fiscal year. Marjorie PrestonMarjorie started her career in gaming in 2007 and has specialized in Asian markets since 2020. In her personal time, she writes on travel and cinema and is a drummer. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Seven national gaming associations across the Western Balkans have established a unified Balkan Gaming Federation (BGF) to advance regional cooperation within the gaming sector.  This week, the organizations signed a Memorandum of Cooperation in Belgrade at a meeting hosted by Serbia’s Association of Gaming Operators (AGOS). Bulgaria’s Association of Online Gaming and Gambling Operators (AOGGOB) co-led the initiative. Enhancing Enforcement Against Illegal Gambling The agreement aims to unify the voice of the region’s gambling industry by bringing together seven national associations representing operators, suppliers, and tech providers. These associations hail from Serbia, Bulgaria, Croatia, Romania, Montenegro, Bosnia and Herzegovina, and North Macedonia. The federation was created as a platform to coordinate policy, compliance, and commercial activities throughout the region without replacing existing national organizations. In a Monday statement, the federation noted it intends to leverage combined expertise and resources to boost enforcement efforts against illegal gambling. It will also work to combat unfair competition, facilitate the exchange of regulatory best practices, and conduct joint lobbying on legislative issues. Additionally, it plans to foster business partnerships, organize regional events, and roll out shared marketing initiatives aimed at raising the Western Balkans’ profile within Europe’s gaming sector. At the Belgrade meeting, attendees presented market analyses and discussed initial contributions. The federation agreed on a provisional brand identity and established internal communication channels to coordinate upcoming initiatives. The Nations Backing the Federation Launched by Serbian and Bulgarian industry associations and held in Serbia’s capital, the memorandum aligned with ongoing regulatory reforms across the region. The participating countries have a diverse range of regulated gambling markets.  Serbia and Romania are recognized for their large online gambling sectors that attract international operators like Bet365, Evoke, and most recently, Superbet via its acquisition of Maxbet. Croatia and Bulgaria have substantial land-based casino industries alongside expanding online operations.  Bosnia and Herzegovina has a more fragmented regulatory landscape, a challenge the federation aims to address. Bulgaria recently tightened sports betting regulations to impose an absolute ban on betting by its national football players and team staff. This follows an increase in the self-exclusion period to one year. As of March 2025, 54,000 individuals had opted into Bulgaria’s self-exclusion programme. Croatia is currently rolling out a national self-exclusion scheme for gamblers. Meanwhile, Montenegro is facing disputes over planned tax reforms. Relations with European Entities A major discussion topic was the federation’s ties with EUROMAT, the leading European amusement and gaming association. Several BGF member bodies already hold memberships with EUROMAT.  The meeting’s consensus was to position the BGF as a distinct Balkan cluster that maintains connections with existing European frameworks while asserting its own regional identity. The associations scheduled a follow-up gathering on May 26, coinciding with the Belgrade Future Gaming exhibition. Organizers expect to finalize the federation’s governance structure and elect its president by autumn 2026. Kathryn EvansKathryn reports on concise breaking news with a primary focus on EMEA and US legislative matters. A proud North Walian, fluent Welsh speaker, and lifelong Wrexham FC supporter — long before Hollywood came calling. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   The Mohegan Tribal Gaming Authority has finalized a deal to divest the team for a total of $300m. US.- The Mohegan Tribal Gaming Authority has entered into a purchase agreement with the family of Tilman J. Fertitta regarding the Connecticut Sun franchise, subject to approval from the Women’s National Basketball Association (WNBA). The franchise is slated to continue playing at the Mohegan Sun Arena for the current year before relocating to Houston in 2027. Under the terms of the deal, Mohegan will receive $300m, with an initial payment of $150m at closing and the balance to be paid by December 31, 2026. The Mohegan Tribe holds the distinction of being the WNBA's inaugural independent owner. Joe Soper, corresponding secretary for the Mohegan Tribal Council, stated: “Mohegan extends its deepest gratitude, first and foremost, to the incredible fans who have supported the team for 23 remarkable seasons. The impact this team, and the talented women who have represented this uniform, has had on Mohegan Sun, our region, and the community both on and off the court has been truly extraordinary. We also recognize the dedication of our front office staff and the vital collaboration and support provided by the State of Connecticut, as well as our various business and community partners throughout the region and beyond.” Jen Rizzotti, president of the Connecticut Sun, added: “The Connecticut Sun organization recognizes the emotional weight of this transition for our fans and the community. You have provided a home for this franchise for generations, and we are deeply appreciative of the passion and loyalty that established us as a foundational team in the WNBA. As the league continues to evolve and expand, our focus remains on honoring this legacy and concluding our final season together with pride.” Ari Glazer, chief financial officer at Mohegan, remarked: “The sale of the Connecticut Sun allows Mohegan to significantly enhance our capital structure. These funds will strengthen our balance sheet, facilitating both debt reduction and strategic investments in our core assets. By improving our free cash flow through this transaction, Mohegan will expedite its deleveraging efforts and is well-positioned for sustainable, prudent growth in the future.” Mohegan reports first-quarter financial results The Mohegan Tribal Gaming Authority recently disclosed its operating performance for the first fiscal quarter of 2026, which concluded on December 31, 2025. Net revenue reached $434.5m, representing a 0.2 per cent decline compared to the same period in 2024. The report noted that Mohegan Sun achieved its best Q1 net slot win since the 2018 fiscal year. Additionally, Mohegan Digital reached record highs in quarterly net revenue, adjusted EBITDA, and monthly active users, with adjusted EBITDA rising 44.5 per cent year-over-year. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   This promotion runs from March 26 to May 31, offering top-tier rewards for partners generating traffic from India. Participants earn one entry for every 50 RevShare FTDs, with leaderboard rankings deciding the winners of the top prizes. Press release.- 1win Partners is rolling out a special promotion for affiliates that drive traffic in India. From March 26 to May 31, eligible affiliates get the chance to compete for high-value rewards, including premium gadgets and a VIP ticket to the Formula 1 Grand Prix. Prizes you can win The number one position on the leaderboard will claim the main grand prize. A Platinum VIP ticket to the 6th stage of Formula 1 held in Monaco, with all travel and accommodation expenses fully covered. The following additional prizes are available to participating affiliates: MacBook Pro iPhone 17 Pro Max Louis Vuitton backpack Louis Vuitton sports bag How the promotion works The entry process is simple: every 50 FTDs earned on RevShare gives you 1 entry ticket. The more tickets you collect, the higher your odds of winning a prize. The grand prize is awarded to the #1 ranked partner on the leaderboard. All other prizes will be raffled off among all participants that hold at least one entry ticket. How to participate Register via the link below, submit your required details, and start driving traffic targeted to India. Once you reach the 50 FTD threshold, you will automatically be entered as a participant. You can track your current position on the leaderboard directly on the promotion page. The full list of winners will be announced on our official social media channels after the campaign ends. Registration: 1win-ipl-edition.com This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   The firm has rolled out a curated line of games created to mark the festive season. Press release.- Easter brings light, vibrant colors, and a renewed burst of energy that makes every part of life feel more luminous and lively. Onlyplay encapsulates this joyful vibe in a special collection of games crafted to celebrate the season with entertainment, warmth, and high-reward play experiences. Easter Treasure Hunt Easter Treasure Hunt sits at the core of the collection, delivering a timeless Easter adventure packed with golden eggs, muted spring hues, and whimsical symbols. Built as a 5×3 video slot, it pairs a well-known gameplay structure with a cheerful seasonal motif. Boasting a 95.50% RTP and 20.23% HIT rate, the title offers steady action backed by medium volatility. Each spin feels well-balanced, providing frequent wins alongside bursts of eager anticipation. Its bright, vivid visuals amplify the Easter spirit in every small design detail. Its gameplay is straightforward to grasp, making it accessible to a broad range of players. At the same time, it has sufficient depth to hold user interest during extended play sessions. Easter Treasure Hunt is a solid seasonal slot that marries ease of use with consistent performance. Piggy Tap (Easter Skin) Piggy Tap (Easter Skin) reworks Onlyplay’s leading Tap Games franchise into a celebratory, multiplayer-focused experience with impressive performance data. The game keeps its core tap-based mechanic, in which users actively tap a shared piggy bank to work toward a group reward. With a 96.98% RTP, 10.62% HIT rate and medium volatility, it provides consistent yet captivating gameplay. On average, users place over 800 bets per session, while its 64% first-month player return rate points to excellent retention. The title also hits an 83% Click-to-Registration rate in promotional campaigns, demonstrating outstanding user acquisition effectiveness. Tap Games mechanics fuel far higher engagement levels, producing up to 8× more player actions and up to 17× greater GGR per user when compared to standard slots. A special Easter Skin is available from March 23 to April 30, introducing a time-limited celebratory element to the experience. Social interaction, real-time progress tracking and shared rewards make every play session feel dynamic and competitive. Piggy Tap (Easter Skin) is a perfect demonstration of how strong performance and seasonal content can complement one another. Spring Bunny Spring Bunny brings a more dynamic, high-octane element to the collection with its playful design and stronger risk profile. This video slot draws on classic Easter motifs including animals, eggs and holiday-themed graphics. With a 95.42% RTP, 7.85% HIT rate and high volatility, the title is tailored for players who prefer larger payout swings and more thrilling gameplay moments. Wins may occur less often, but they deliver much higher rewards, building a greater sense of excitement for users. Its visual aesthetic is light, colorful and highly vivid, amplifying the cheerful spring atmosphere. Its gameplay mechanics stay simple and user-friendly, letting players focus entirely on the thrill of each play. The fast, energetic pace holds user attention for the full length of each session. Spring Bunny strikes a perfect balance between charm and risk, making it a standout entry in the collection. Chicken Plinko (Easter Skin) Chicken Plinko (Easter Skin) offers a fast, casual and extremely engaging experience built around a mix of Tap Game, Plinko, and Instant Win mechanics. Boasting a 96.14% RTP, an impressive 77.27% HIT rate and medium volatility, the title delivers frequent wins and continuous user feedback. Players drop game pieces onto the board, producing fast, satisfying results with every move. The Tap Games component adds extra interactivity, making the gameplay far more engaging than conventional passive formats. This leads to more frequent user actions and greater investment in each play session. A special Easter Skin is available from March 23 to April 30, elevating the experience with bright, seasonally appropriate graphics. The title has a low barrier to entry, making it ideal for short, repeated play sessions. At the same time, it retains users well thanks to its constant feedback loops and reward structures. Chicken Plinko (Easter Skin) stands out as a low-friction, high-action offering that fits seamlessly into the seasonal collection. “This Easter collection pairs celebratory visuals with tried-and-tested mechanics and strong performance data. It provides operators with great engagement potential, while giving players a new, rewarding way to enjoy the holiday season,” the company stated. This article is provided by a third-party. 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(AsiaGameHub) -   This certification follows a methodology that assesses workplace culture through a survey where employees provide candid feedback on leadership, team cohesion, workplace pride, professional growth, and overall engagement. Press release.- Oddsgate has been granted the Great Place To Work Certification for the third straight year, reinforcing the company’s commitment to building a culture rooted in trust, collaboration, and continuous improvement. This recognition is drawn entirely from employee feedback and reflects the authentic day-to-day experience of working at Oddsgate. The certification is based on a methodology that evaluates workplace culture via a survey where employees share honest perspectives on leadership, team spirit, professional development, workplace pride, and overall engagement. This achievement is determined not by formal processes or perks alone, but by the collective voice of the company’s entire team. This recognition centers on the people who shape Oddsgate’s culture every single day. Their experiences and unique perspectives highlight exactly what makes the company stand out from others. Guilherme Graziani, Head of Business Development for Latin America, said: “Oddsgate is a fantastic place to work because it boasts a genuinely supportive and collaborative culture where team members are encouraged to share ideas and take initiative. Our team works on exciting, cutting-edge projects in the fast-growing igaming industry, with no shortage of opportunities to learn and advance your career. It’s a place where your work makes a real, tangible impact, and you can grow professionally while being part of a driven, international team.” Infrastructure Engineer Gonçalo Nunes shares this view, emphasizing the strong sense of connection among the team: “It’s incredibly reassuring to know that I get to work alongside people who share the same passion and dedication for our field every day. The positive spirit our team cultivates in the office naturally grows into friendships that extend well beyond the workplace.” For Nuno Jerónimo, HR Director at Oddsgate, “In 2025, Oddsgate has once again earned the Great Place to Work certification for the third consecutive year. This is a recognition we are very proud of, but we see it above all as another step on the path we continue building every day, shaped by the sense of belonging, engagement, and contributions of every person who is part of Oddsgate.” Earning this recognition for the third year in a row highlights Oddsgate’s long-term commitment to fostering an inclusive environment where every team member can thrive. The company remains focused on strengthening employee engagement, empowering its people, and ensuring its culture continues to evolve alongside the company’s growth. This achievement belongs to the entire team, whose dedication, collaboration, and passion are what make Oddsgate a truly great place to work. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   1xBet has earned a nomination for Marketing Campaign and Sponsorship of the Year at the SBC Awards Europe 2026, which will take place during the SBC Summit Malta this April. Press release.- International betting firm 1xBet has been named a finalist for the esteemed SBC Awards Europe 2026 in the Marketing Campaign and Sponsorship of the Year category. The gala is set to occur during the SBC Summit Malta 2026, an international igaming exhibition running from April 28-30.The event is anticipated to draw over 400 industry professionals. This year, the awards encompass 35 categories honoring excellence among operators, providers, partners, and other igaming sector stakeholders. The SBC Awards Europe 2026 will take place on April 30 at Xara Lodge, Malta, serving as the closing event for the exhibition. Simon Westbury, a strategic advisor for 1xBet, remarked on the nomination: “This recognition validates our strategic approach to utilizing marketing and sponsorships to enhance and strengthen our market-leading product through increased brand visibility.” Being shortlisted for one of the European igaming industry’s most significant awards underscores 1xBet’s regional leadership, driven by its global presence, rapid adoption of new technologies, and enduring international partnerships. During the SBC Summit Malta 2026, 1xBet will manage a specialized networking area at booth No. B40. Attendees can expect a relaxed environment perfect for networking, exchanging information, and enjoying interactive activities. 1xBet’s European prominence and the industry’s acknowledgment of its success stem from the creation of a robust ecosystem, with the 1xPartners program serving as a cornerstone. The program has extended its marketing expertise to 500,000 partners, equipping them with resources that have established 1xBet as a leader in over 150 nations. These tools enable participants to secure high conversion rates and earn lifetime commissions reaching 50 percent on referred players. Mark your calendar for the SBC Summit Malta 2026 and visit the 1xBet booth to discover how to leverage the European igaming market alongside the premier 1xPartners affiliate program. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   The award-winning games provider has integrated its content with a premier casino in the regulated market. Press release.- Demonstrating its dedication to growth within Italy's regulated market, TaDa Gaming has entered into a new partnership with the ADM-licensed casino platform StarVegas. Italian players will gain enhanced access to top-performing titles like TriLuck and Hit the Cash, specifically 3 Coin Treasures and Joker Coins, as well as the globally popular Devil Fire 2 and the Fortune Gems series. As the leading supplier of fish-shooting games, TaDa Gaming has effectively increased the profile of these multiplayer, skill-based titles in Italy. Titles from TaDa's Expert Pro series, such as Mega Fishing and Ocean King Jackpot, are now available to starvegas.it users, joined by more accessible games like Crazy Hunter and Dinosaur Tycoon II. Crash-style games, including the Italy-certified Mines and Mines Grand, represent an expanding segment of TaDa Gaming's portfolio of over 220 games. With as many as four new titles launched each month and an ongoing certification process, StarVegas players can expect a consistent flow of innovative and engaging casino games from TaDa Gaming. Distribution is handled by Tuko Productions SRL and BF Games. StarVegas, founded in 2012 and a part of Greentube (the digital division of NOVOMATIC), is a licensed online gaming platform active in Italy's regulated market. The platform offers a combination of classic casino games, legacy titles, and live dealer content, all delivered in strict adherence to Italian regulations. Its user experience prioritizes security, transparency, and cross-device accessibility, with a core commitment to responsible gaming. Ray Lee, Director of Business Development at TaDa Gaming, stated: "Throughout 2026, our growth strategy will remain centered on Italy's regulated market. Collaborating with well-known and respected operators like StarVegas strengthens player confidence in our brand and increases the exposure of our unique products. We are thrilled about this partnership." Paolo Marchi, Brand Manager at starvegas.it, added: "Adding TaDa Gaming's portfolio supports our diversification goals. Fish-shooting games attract a newer, younger audience, aiding our customer acquisition, while the signature inter-triggering features in TaDa's slots cater to the tastes of our current player base." This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   As digital currencies gain widespread mainstream acceptance, the popularity of gambling at crypto casinos has grown steadily across the globe. Over the last five years, gross gaming revenue from crypto gambling has jumped 400%, hitting more than $81 billion in 2025. Blockchain’s draw of fast transactions, anonymity, and provably fair gameplay has led many players to choose crypto casinos over traditional gambling platforms. What’s more, the extra layer of privacy, which keeps players’ activity unlinked from their personal bank accounts or credit cards, has driven a surge in the number of crypto casino users in the U.S.  That said, even with growing popularity, the legal landscape of crypto casinos still remains an unclarified grey area. In this article, we take a closer look at the legality of crypto casinos in the U.S. and how offshore operators add to this legal ambiguity. What is the legal status of crypto casinos in the U.S. No law in the United States explicitly bans players from placing bets through crypto casinos, but the issue is far from black and white. For example, at the federal level, there is no single piece of legislation that directly addresses crypto gambling. All existing enforceable rules only target traditional online casinos and related financial transactions. This regulatory ambiguity is a double-edged sword, it also means far less legal protection for individual players.  Law enforcement can only take action against the companies that operate crypto casinos, rather than the individual people placing bets. This is why there are no widely reported cases of American players facing legal consequences for using these platforms.  At the same time, players still sit in a grey zone where their rights cannot be guaranteed when betting on these platforms. If, for example, you place a bet at a crypto casino and the operator refuses to honor a payout, the U.S. government cannot step in to protect your interests. This uncertainty is why players in the U.S. should approach crypto casinos with both caution and excitement.  For context, the European Union has been far more proactive in overseeing crypto assets through its Markets in Crypto-Assets (MiCA) regulation. These rules will bring greater transparency and consumer protection to every transaction involving cryptocurrency. That said, these regulations will work alongside the existing gambling laws of each individual EU nation. State-level laws and the role of offshore crypto casinos  Unlike federal law, which remains ambiguous and leaves loopholes for players to exploit, U.S. states have much stricter regulations on online casinos. Individual states hold the power to pass laws that allow, restrict, or fully ban online gambling and cryptocurrency. In some states, online casinos are legal and regulated, and players who access licensed platforms can also access full consumer protection.  For instance, online gambling is fully legal in New Jersey, Michigan, Pennsylvania, West Virginia, Delaware, Connecticut, and Nevada. Other states, such as Hawaii and Utah, ban all forms of gambling entirely, and in states like New York and California, legislative debate is still ongoing. Players should note these differences to avoid penalties in states where gambling is prohibited. Remember that when it comes to crypto casinos, state law matters more than federal law.   As the old saying goes, necessity is the mother of invention, and offshore platforms have filled this gap for players in states with gambling restrictions or unregulated markets. These offshore platforms operate in jurisdictions outside the U.S., often under much less strict rules than domestic U.S. platforms, and accept players from all over the world. Offshore crypto casinos rarely require in-depth identity checks, meaning players can gamble without submitting personal identification documents. This feature is popular with players who value anonymity and privacy, as is the speed of crypto deposits and withdrawals, which often take just a few minutes to complete.  The only catch with offshore crypto casinos is that since they are not based or regulated in the U.S., players face significant uncertainty and risk. Scams are common, user accounts can be frozen or outright banned for any reason, and even worse, unregulated offshore sites can disappear overnight. This highlights the need for players to do thorough research on any platform before agreeing to deposit their crypto assets. The growing trend of AI chatbots recommending illegal online casinos on social media has made the space even riskier for new players searching for offshore crypto casinos. How should U.S. players approach crypto casinos? Crypto casinos remain a grey area for American players, as they are accessible in practice but not officially regulated in most U.S. states. Offshore platforms that accept U.S. players are a common option, but the lack of regulation creates risks that cannot be ignored. The smartest approach is to balance the thrill of gambling with caution, such as learning your state’s official stance and following a reputable casino guide that prioritizes transparency and player protection. One practical step players can take is to learn how different payment options work at these online casinos. The method you use to move funds in and out of a crypto casino determines the convenience and safety of your funds and transactions. Paying attention to these details lets you enjoy the benefits of crypto casinos while staying within the legal framework, and doing so without putting the safety of your digital assets at risk. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   During an investor presentation on March 26, Banijay Entertainment—parent company of Tipico and Betclic—reaffirmed its confidence in the strictly regulated European markets where it currently operates. In its investor deck, the operator stated that Betclic maintains the top position for online betting in France, while Tipico holds the leading spot across Germany’s betting sector. The group added that Tipico’s Admiral betting business also holds a strong leading position in Austria. Banijay noted that its acquisition of Tipico—first announced in October 2023—“strengthened its leadership in sports betting and gaming by adding two new countries with leading positions.” Group CEO François Riahi commented that Europe remains “the largest and one of the most attractive regions globally for the business.” According to Riahi, Europe represents “half of the global [gaming] market, which importantly, and unlike the US, was characterised by greater regulatory visibility and stability.” The CEO pointed out that operating in highly regulated markets enhances the predictability of their business model. Notably, France, Germany, and Austria are considered among Europe’s more restrictive markets. France does not legally permit iGaming, while Germany has been grappling with strict player restrictions—including stake and deposit limits—and a large black market. Currently, only one licence is available in Austria for lotteries and online gaming products. This 15-year permit is held by Win2day, a brand of Austrian Lotteries (a subsidiary of Casinos Austria, which also owns all 12 land-based casino licences). Top-tier operators consolidating in strictly regulated markets However, this push by leading European gaming groups to prioritise heavily regulated markets appears to be part of a broader trend. FDJ United, which acquired Kindred last year, has made similar moves to consolidate the sector in these markets. This strategy supports the trend of tier-one players consolidating the sector as smaller operators struggle to navigate tax hikes amid tightening restrictions across the continent. Speaking to iGB on this topic last November, veteran gambling strategist Vaughan Lewis said: “This shows that significant value creation is driven by regulated markets. Regulatory challenges create entry barriers, which tend to increase the value and sustainability of leading operators.” Addressing investors, Banijay’s Riahi stated that the operator’s current markets are underpinned by robust frameworks to protect established players. This, he said, creates meaningful entry barriers and reduces the risk of disruptions. Excluding the black market, he estimated Europe’s gambling sector accounts for 44% of the global €97 billion in GGR in 2024. He noted that France, Germany, Austria, Poland, and Portugal are currently underserved markets. For France, he expects a 5-7x growth opportunity—from a market of three million players to up to twenty million. Banijay is targeting €100 million in synergies between Tipico and Betclic over the mid-term, split into €70 million in opex and approximately €30 million in capex synergies. Germany’s regulation deemed “too strict” Despite his confidence in European growth, the Banijay CEO expressed frustration with Germany’s challenging regulatory landscape while answering analysts’ questions. “Germany is a country where regulation is too tough, and a portion of the market still consists of an unprotected black market,” he said. But Riahi added that it is the sector’s role to work with policymakers to tackle growing black market threats. “The same applies to iGaming in France, so we believe that with our expanded European presence, it will be our job to convince governments that it is in no one’s interest to let a black market develop when regulation is too stringent and intended to protect,” he noted. Germany’s regulator recently reported that its black market accounts for only 23% of the total market size. However, stakeholders warned this was an overly “conservative” estimate, with the actual figure closer to 50%. On prediction markets, Riahi said Banijay’s brands have not experienced any leakage in European sports betting. He noted that European regulation is heavily restrictive of novelty and non-sports markets, leaving no room for prediction markets to develop in the region. Nicole MacedoNicole got her start in local newsrooms in her native Gibraltar and helped establish the peninsula’s first online-only broadcaster. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   The deal marks Kambi’s expansion into France’s regulated betting market, as PMU aims to reinforce its market position leveraging Kambi’s advanced sportsbook and front-end technology. Press release.- Kambi Group has reached a Turnkey Sportsbook partnership agreement with Pari-Mutuel Urbain (“PMU”), one of France’s top betting operators and the country’s long-standing number one provider of horse racing wagering. This long-term deal represents Kambi’s official entry into France’s regulated sports betting market, and Kambi will power PMU’s fixed-odds online sportsbook operations.  PMU will roll out Kambi’s full suite of Turnkey Sportsbook solution, combining Kambi’s AI-powered pricing, trading and risk management tools with its end-to-end managed sportsbook services, high-performance platform and cutting-edge UX technology. As a core part of the partnership, Kambi will also deliver a custom front-end solution built exclusively for PMU’s brand, delivering a distinct and highly localized user experience in this competitive market.  Together, these capabilities will help PMU strengthen and elevate its standing in the French sports betting market, boost customer engagement, and continue upholding the integrity, responsibility and regulatory standards that have defined PMU’s market leadership for decades.  Werner Becher, CEO of Kambi Group, said: “PMU is a powerhouse brand in European sports betting and the perfect partner for Kambi’s entry into France. Our Turnkey Sportsbook is purpose-built to help operators succeed in competitive and regulated markets, and we are proud to bring our full range of technology and trading expertise to the iconic PMU brand as we work to set a new benchmark for sports betting in France.”  Olivier Pribile, PMU’s chief marketing, product and e-commerce officer, added: “Partnering with Kambi is a key strategic step in PMU’s evolution as one of France’s leading sports betting operators. Kambi’s turnkey sports betting solution will let us offer an online betting experience that meets the highest market standards for our customers. This is the first step in a major transformation of our multi-game offering that will launch soon, and will allow PMU to reposition itself as a leader in online gaming.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   A new report commissioned by the Swedish Trade Association for Online Gambling (BOS) and written by economist Ola Nevander indicates that problem gambling rates in Sweden have decreased significantly since the late 2000s. This downward trend occurred even as the online gambling sector saw rapid expansion, higher advertising spend, and improved digital access. The study utilized the Problem Gambling Severity Index (PGSI) as a screening mechanism to quantify these figures. A decrease in problem gambling The frequency of problem gambling among adults in Sweden has seen a major reduction. The percentage of the adult population identified as problem gamblers (with a PGSI score of 3 or higher) fell from 2.2% in 2008-09 to 1.3% by 2021. This represents a decrease of approximately 57,000 individuals, marking a 35% drop over the period. Furthermore, the number of people classified as at-risk gamblers (PGSI 1+) decreased by an estimated 200,000 during the same timeframe. Despite this overall decline, the rate of severe problem gambling (PGSI 8+ or equivalent) has remained largely constant over the decades, staying between 0.3% and 0.6% of the population. Among those who participated in online gambling over the past year, the rate of problem gambling fell sharply from 12% in 2008-09 to roughly 4% between 2018 and 2021. While problem gambling is on the decline, Swedes remain active participants in the market. A recent study by Casinofeber found that nearly 18% of Swedes played online casino games in 2025, while 24% engaged in online sports betting during that same year. These developments occurred during a transformative two decades for the Swedish market. Real-term marketing spending by the industry grew nearly ninefold between 2000 and 2024, reaching a peak in 2018 before falling after the 2019 licensing reforms. Online casino options grew more than ten times between the mid-2000s and 2019. Furthermore, smartphone and internet usage reached almost total saturation by 2020. Market channelisation and self-exclusion A significant institutional factor mentioned is the movement of players toward licensed platforms. Higher channelisation allows for the consistent enforcement of consumer safety measures, such as duty-of-care requirements, self-exclusion options, and data-led monitoring. BOS reported an overall channelisation rate of roughly 85%, though rates are slightly lower for online casinos. Norway and Denmark have achieved higher rates of 91.5% and 91% respectively, while Finland’s rate sits much lower at 48% as it prepares for its own licensing changes. Sweden’s national self-exclusion registry, Spelpaus, recorded approximately 136,000 users by March 2026, representing 1.6% of the adult population. However, data from helplines and surveys suggest that about half of those who self-exclude continue to gamble via unlicensed providers. The effectiveness of CBT The report examines both domestic and international research regarding treatment and prevention strategies. While machine-learning systems that monitor transaction data show potential for identifying problem gambling, long-term studies are still needed. Cognitive behavioural therapy (CBT) has shown strong results in mitigating gambling harm. The survey noted that meta-analyses indicate CBT can effectively reduce gambling frequency, spending, and addiction symptoms compared to control groups. Jakob Jonsson, a psychologist with extensive experience in treating gambling disorders, advocated for centralized systems to combat the sense of anonymity in online gambling. He noted that many players feel invisible, as if their actions are unobserved. Sweden overhauled its online gambling regulations in 2019, establishing a licensing system with specific requirements for operators. The country has recently engaged in further regulatory discussions. Hasse Lord Skarplöth, the outgoing CEO of ATG, suggested that Sweden should adopt a tiered tax system to protect horse racing from tax increases, similar to models used in the UK. David Sundén, an expert in regulatory policy and taxation, noted that while the Swedish system is generally effective, there is still room for progress. He suggested that Sweden should look to its neighbors to learn what pitfalls to avoid, noting that no single country has a perfect system. Kathryn EvansKathryn provides concise coverage of breaking news, focusing on legislative developments in the US and EMEA. Originally from North Wales, she is a fluent Welsh speaker and a devoted supporter of Wrexham FC. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Rumble Riches Haulin’ Gold comes with a 5×3 layout, 50 paylines, and a Lock & Spin mechanic built to boost player engagement and win potential. Press release.- Greentube, the NOVOMATIC Digital Gaming and Entertainment division, is firing up its engines and hitting the open highway with Rumble Riches Haulin’ Gold, its newest slot release, where players join an experienced trucker and his loyal sidekick on a feature-packed road trip. Set along the open road, the game boasts five independent reels in a classic 5×3 layout with 50 fixed paylines. Coins play a central role in gameplay: players need to land at least six to collect their accumulated total value, while building up the coin stack on the truck to unlock bigger payouts. At the core of the gameplay is the Rumble Riches feature, which can trigger at any point during base or bonus play. Players may receive the Add Coin feature, which adds extra coin symbols to the reels, or Add Wild, which places extra wilds across reels to boost win potential and form high-value winning combinations. Landing three bonus scatter symbols across the middle reels unlocks eight free games, giving players more opportunities to keep the action going. During both the base game and free spins, landing six or more coins activates the Lock & Spin feature, opening up the path to big rewards. Lock & Spin unlocks up to 30 reels, with spins resetting every time a new symbol lands. Each newly landed coin resets the spin counter back to three, extending gameplay and raising the chance of building bigger wins. Coin symbols lock in place, while special modifiers keep the gameplay unpredictable and exciting. Truck symbols add extra excitement to the experience: the Red Truck collects all visible coin values, the Purple Truck boosts coin values throughout the entire feature, and the Blue Truck increases all coin values in one go. The convoy-style feature lifts the player experience to new heights, with the Green Truck triggering a passing convoy that combines a range of cash values and jackpots. Unlocking all rows opens the Golden Garage, which launches the Gold Convoy bonus for even larger rewards. In selected markets, players can also access the Lock ‘N’ Spin bonus instantly via the popular Bonus Buy feature, for a cost of 75x their bet. Rumble Riches Haulin’ Gold is the newest release in Greentube’s expanding portfolio of premium slot content, following recent launches including Gorilla Cash and Firecracker Frenzy Money Toad. Richard Ganster, director of Games Strategy and Games Portfolio Management at Greentube, said: “Rumble Riches Haulin’ Gold delivers a thrilling ride from start to finish, blending a unique, character-driven theme with a powerful mix of features and modifiers. “This title builds on the classic Hold & Spin mechanic, evolving it with extra depth through features like the convoy bonuses to create a more dynamic and engaging player experience. The trucking setting lets us introduce mechanics that make players feel like they are constantly moving forward on a rewarding journey. It’s a game built for momentum and big win potential.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Slotegrator features an interview with Viktoriia Grygorenko, CEO of The Playa, where they discuss how AI-powered personalization and data-informed experiences can boost igaming revenue by more than 25 percent. Press release. As player expectations continue to rise, generic casino lobbies are no longer sufficient — AI-driven personalization is becoming essential to captivate, retain, and expand audiences. Against this evolving landscape, The Playa is positioning itself as a front-runner in igaming personalization. Slotegrator spoke with Viktoriia Grygorenko, CEO, about the company’s journey, emerging industry trends, and how data-driven experiences can increase revenue by up to 25 percent, often even beyond that. Founded at the intersection of artificial intelligence and igaming, The Playa started as a small experimental project and quickly grew into a full-scale platform. Today, the company delivers solutions across the entire player lifecycle — from lobby personalization and acquisition intelligence to VIP insights and retention optimization — serving operators with a monthly GGR of over $10 million. According to Viktoriia, the industry has long underutilized one of its most valuable assets: player data. “igaming generates massive amounts of behavioral data — from game preferences to betting patterns — but most operators still rely on basic segmentation,” she explains. “That’s a missed opportunity.” The gap is even more noticeable when compared to global entertainment platforms competing for audience attention. As Viktoriia points out, top companies invest billions in learning what their users want and delivering it instantly, while many online casinos offer identical experiences to all players. However, the industry is starting to catch up. Internal research by The Playa shows that 77 percent of igaming companies’ leaders believe AI will be a key competitive advantage within the next two to three years. At the same time, major operators are rapidly expanding their data science capabilities — a clear indicator of the market’s direction. Beyond technology, player behavior itself is evolving. A new generation of users is entering the market, bringing different expectations around user experience. Behavioral data can reveal differences in preferences and risk patterns — opening the door to more effective personalization strategies. Looking ahead to 2026, Viktoriia highlights three major trends shaping the industry: a stronger focus on retention, the rise of true one-to-one personalization, and a redefinition of loyalty. Retention, in particular, is becoming critical as rising acquisition costs and tighter regulations put pressure on margins. Read the full interview (https://slotegrator.pro/interview/the-playa-ai-personalization/) to discover how The Playa is transforming player experiences with AI-driven personalization and why growth in igaming depends on understanding players at every step of their journey. Contact Slotegrator to learn how customized solutions can help grow your business. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   GR8 Tech has announced a partnership with renowned football manager José Mourinho to introduce its exclusive Champions Club, an initiative centered on high-performance igaming solutions and strategic mastery over reliance on chance. Press release.- GR8 Tech and José Mourinho have formed a partnership designed for the Champions Club—GR8 Tech’s selective community for partners operating at a championship caliber, where results are driven by technology, expertise, and a performance culture, not luck. This is because being a champion is not a single event. It is a process—evident in training, data analysis, and in decisions made calmly that prove resilient under pressure. Mourinho, among football's most accomplished managers, has founded his legacy on discipline, tactical brilliance, and exhaustive preparation. GR8 Tech, an acclaimed B2B igaming platform provider, applies this same philosophy to the industry via robust technology, intelligent analytics, and high-performance offerings. This alliance brings together two entities that share the conviction that victory is founded on strategy, control, and precise implementation. Oleksandr Feshchenko, CEO of GR8 Tech, stated: “José Mourinho embodies the ethos we champion: success is constructed well ahead of the outcome. In igaming, as in football, triumph stems from preparation, solid frameworks, and performing when it counts.” Champions don’t believe in luck Success in both football and igaming is frequently attributed to luck—a lucky break, perfect timing, or a favorable bounce. However, enduring success is never a coincidence. This principle is why José Mourinho aligns so seamlessly with GR8 Tech. His career is characterized by transforming preparation into victories, constructing winning systems, and establishing the groundwork for success before a match starts. The parallel holds true in igaming. Lasting performance relies on a robust platform, superior technology, and the capacity to scale accurately. A competitive edge is derived from smart choices and reliable execution. José Mourinho, commented: “Throughout my career, I have collaborated with numerous organizations. The consistent winners are distinguished not by talent alone, but by culture—the fundamental belief that preparation is essential. I saw that in GR8 Tech right away.” What comes next José Mourinho's involvement signals the beginning of a broader initiative for GR8 Tech. In the months ahead, GR8 Tech will activate the Champions Club through a series of engagements and joint projects that embody the shared values of both partners—and showcase what top-tier operators can anticipate from a platform designed to meet their aspirations. The benchmark is now established. The effort is already underway. Luck is switched off. Championship mode is—ON! This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.