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N1 SEO Traffic Cup: Increase your traffic exponentially and access luxury rewards

(AsiaGameHub) -   The N1 SEO Traffic Cup has reached its halfway point, with over 200 teams competing for luxury rewards and a flexible prize pool ahead of the tournament's conclusion on April 30. Press release.- The N1 SEO Traffic Cup, the first event in the global N1 Traffic Cups series by N1 Partners, is approaching its midpoint, with competition between teams intensifying. Participants are continuing to scale their volumes, refine their strategies, and actively add new brands to boost their N1 Cup Score and secure positions in the reward tiers. More than 200 teams remain in the competition, working to meet KPIs and gain participant status while aiming for the prize levels. Win big with N1 Partners The prize pool of the N1 SEO Traffic Cup is among the most extensive and flexible in the industry. Participants are grouped into performance-based tiers: the more points they earn, the greater the rewards, and each team can select a prize or its cash equivalent from their respective tier. Level 1 (7,000+ points) – €25,000 per team VIP experience at the Formula 1 Monaco Grand Prix Trip to a FIFA World Cup 2026 match in the USA 7 nights in the Maldives with business class flights Rolex Cosmograph Daytona BMW S 1000 XR motorbike Hublot Unico Titanium Level 2 (3,500–6,999 points) – €15,000 per team One week of golf at Monte Rei with a private villa stay Private island getaway in the Seychelles (Four Seasons Desroches Island) Ducati Monster motorbike Bottega Veneta travel kit Level 3 (1,500–3,499 points) – €7,000 per team Zero-gravity flight (90 minutes) Custom Luxury ski or snowboard gear set of your choice Balenciaga Snowboard Cartier Juste un Clou bracelet Kronos Massage Chair Level 4 (500–1,499 points) – €5,000 per team Apple Vision Pro MacBook Pro M4 Cartier LOVE ring Pioneer OPUS-QUAD DJ system Sonos Arc Ultra home audio system Dior beauty set Participant giveaways Even if a team doesn’t reach a reward tier, the opportunity doesn’t end there. Generating just 20 FTD on any brand unlocks participant status and access to a separate prize draw, featuring PlayStation 5 Pro, iPhone 17 Pro Max, and exclusive N1 Partners merch. This means you still have a real chance to win prizes, even with a late start or smaller volumes. How to increase your chances of winning The key tournament metric is the N1 Cup Score, calculated as: FTD × brand coefficient. The coefficient depends on how many brands you run: 1 brand – 1x 2–3 brands – 2x 4+ brands – 5x This means teams that diversify traffic across multiple products gain a strong strategic advantage and scale results much faster. Why join the race now The final stage of the tournament is not just about holding positions. It’s the perfect moment to rethink your strategy, test new approaches, and maximize the value of your current traffic. Late entry is no longer a limitation. With the right approach to brands and GEOs, teams can quickly scale FTD and break into the reward tiers. Join the N1 SEO Traffic Cup: https://n1.partners/traffic-cups?utm_campaign=media&utm_source=web&utm_medium=focusgn&utm_content=n1seotrafficcup_2ndreminder Period: March 1 – April 30, 2026 Results announcement: by May 10 Entry: from 20 FTD per brand N1 Partners means: 14+ casino and sportsbook brands with up to 70 per cent Reg2Dep 10+ Tier-1 GEOs CPA up to €700 and RevShare up to 45 per cent + NNCO for top partners Be number one with N1. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

TaDaGaming signs new agreement in Brazil with Superbet

(AsiaGameHub) -   A forward-thinking content provider has formed a partnership with a cutting-edge operator. Press release.- TaDa Gaming is expanding its distinctive content to a broader audience in Brazil via its newest partnership with Superbet, the flagship brand of top-tier technology and entertainment firm, Super Technologies (Super). Under this new agreement, Superbet users will gain access to titles from the Lucky series such as Lucky Macaw (Arara da Sorte); Clover Coins 3×3 (Moedas da Sorte 3×3), and TriLuck games including 3 Witch's Lamp (3 Lãmpadas da Bruxa). The distribution is handled by Bragg. TaDa Gaming's specialized glocalisation approach and expertise in the Brazilian market has been continually strengthened viah prominent domestic and global casino collaborations since its debut. The consistent launch of slot and fish-shooting titles compliant with Law 14790 has further elevated TaDa Gaming's reputation throughout the nation for engaging, thrilling and secure gameplay. As a reputable, licensed and supervised content supplier with an extensive collection of over 230 games, all skillfully adapted for various markets, TaDa Gaming is also recognized for its customized gamification features GiftCode and WIN CARD, along with its newest offerings, Hot Hand and Highlights. Established in 2008, Super's objective is to provide thrilling, tech-driven amusement within the sports and gaming sectors. The firm presently maintains a significant business footprint throughout Europe and Latin America; and Super has strategically aligned itself to build the foundational framework that will power the forthcoming generation of entertainment experiences by collaborating with premier partners. Ray Lee, business development director at TaDa Gaming, commented: “TaDa Gaming is persistently advancing as an international enterprise to deliver increased value to collaborations and the sector as a whole. Partnering with a distinguished platform like Superbet provides us with additional impetus for expansion in Brazil. We anticipate the forthcoming developments.” Gavin Deadman, gaming head at Super Technologies, added: “The objectives of our flagship commercial brand, Superbet, are to attain market dominance by championing customer-focused approaches, create enduring long-term worth and contribute to molding the future of tech-fueled entertainment. Collaborating with a pioneering supplier like TaDa Gaming confirms our commitment to providing cutting-edge gaming experiences.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

IGT Joins Gaming Sector Layoffs Amid Escalating Macro‑Economic Uncertainty

(AsiaGameHub) -   The recently restructured IGT announced layoffs on Monday, impacting approximately 700 employees, which represents about 10% of its global workforce. The gaming company has become the latest to implement job cuts amidst prevailing macroeconomic challenges. Specific details regarding the affected roles and locations were not disclosed. According to an internal memo reported by the Las Vegas Review-Journal, IGT CEO Hector Fernandez informed staff that the layoffs were not performance-related. Instead, he stated they were "part of an initiative to streamline our organizational framework, eliminate redundancies, and enable us to operate with enhanced clarity and speed." "Our current focus must be on how we collectively advance: by mutually supporting each other, concentrating on our key objectives, and persisting with the efforts that will shape our company's future," Fernandez continued. "We united to establish a company capable of leading in a swiftly changing industry, and I maintain my belief in that prospect and in the capabilities of our team." IGT recently finalized its $6.3 billion merger with Everi Holdings, with the resulting combined enterprise now operating as a private entity under Apollo Global Management. The two providers had initially consented to an autonomous merger before Apollo intervened to acquire both. Under the terms of the agreement, IGT’s gaming operations were integrated with Everi’s financial technology division, while IGT’s former lottery segment was divested into an independent public company named Brightstar Lottery. These layoffs were not entirely unexpected, given that the intricate merger was anticipated to bring about more transformations beyond just the lottery spin-off. However, they serve as the most recent evidence that gaming firms are experiencing financial pressure as the initial quarter of 2026 concludes. Widespread Market Instability Since US President Donald Trump commenced his second term last January, the American economy has experienced significant fluctuations, driven by factors such as elevated tariffs, government closures, persistent inflation, and, most recently, the escalating conflict with Iran. In a consumer discretionary sector such as gaming, these repercussions affect almost every facet. Tariffs lead to higher construction expenses for operators and increased production costs for suppliers; government shutdowns and geopolitical events influence consumer travel and expenditure for operators; and persistent inflation maintains high interest rates, thereby hindering mergers and acquisitions and debt refinancing across the industry. Presently, gaming companies exhibit lower enterprise multiples and elevated debt-to-EBITDA ratios compared to the market average, as per data from New York University. For suppliers such as IGT, predicting future performance or achieving strong results becomes progressively challenging when material and trade costs are subject to constant unpredictability. While reducing staff is one response to this uncertainty, it also carries the risk of being a short-term solution. Daron Dorsey, CEO of the Association of Gaming Equipment Manufacturers, informed iGB last October, "The difficulty lies in our inability to plan six, nine, or twelve months ahead. The long-range consequences [of tariffs and economic instability] remain undefined." He continued, "No one can definitively say when conditions will stabilize and become more predictable. Consequently, long-term strategic choices are not being made, as circumstances could shift again in just a few months. Such changes could then nullify actions taken today. This is the reality they are currently navigating." Job Reductions Across Several Companies This Year Beyond IGT, several other prominent companies within the industry have also declared layoffs this year. Underdog's decision to cut 20% of its staff in late February was arguably the most substantial in scale. The emerging fantasy sports company is shifting its focus to prediction markets, which, being national offerings, necessitate fewer personnel compared to state-specific operational models. Underdog CEO Jeremy Levine stated, "It is simply a distinct operational approach, and the adjustments we implemented are integral to that transformation." Similarly, DraftKings also announced job cuts in February, though the exact numbers were not revealed. In a press release, the company indicated it had "opted to restructure certain teams to more effectively align their personnel with the company's paramount priorities and investment areas." Citizens analyst Jordan Bender, in his research note, estimated that 5% of DraftKings’ workforce was affected, potentially saving the company approximately $30 million. Bender communicated to investors, "We believe this current phase of restructuring might have been more extensive or had a greater impact on the business model, had it not been for the company's move into prediction markets, influenced by the CEO's drive to integrate AI across the organization for both internal and external operations." Within the iGaming sector, supplier Bragg Gaming reduced its staff by 12% in January. This action was aimed at "realigning" the company for subsequent expansion, simultaneously generating cost efficiencies of roughly €4.5 million. Bragg CEO Matevz Mazij stated, "Our strategic reorganization is intended to leverage our robust groundwork. It will place us in an exceptionally strong position for organic expansion and simultaneous market consolidation prospects." Casino Sector Stable, Yet Obstacles Persist While the brick-and-mortar casino industry has largely sidestepped widespread job cuts to date, the future remains unclear, particularly in Las Vegas. During the fourth quarter of last year, UNLV’s Southern Nevada Business Confidence Index reached its lowest point since the Great Recession, influenced by subdued hiring confidence and diminished future projections. Although no significant operators have declared extensive layoffs this year, southern Nevada has experienced an overall decline in employment. Data from the Nevada Department of Employment, Training and Rehabilitation indicates that the Las Vegas metropolitan area concluded 2025 with almost 10,000 fewer jobs compared to December 2024. The state's seasonally adjusted unemployment rate stood at 5.2%, marginally surpassing the national average of 4.4%. Several Las Vegas casinos confirmed job reductions between mid-2024 and mid-2025. Among these were the Rio Hotel and Casino, the Venetian and Palazzo, and Resorts World Las Vegas. Furthermore, MGM Resorts discontinued concierge services at six of its nine Strip properties last April. MGM CFO Jonathan Halkyard stated during the company’s Q1 2025 earnings call, "The reality is that we consistently manage our labor expenditures, and what you're observing is a manifestation of that." Jess MarquezJess has reported on the international gaming sector since 2022. Hailing from Reno, Nevada, he wishes to emphasize the pronunciation as Ne-va-da, not Ne-VAH-da. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Bwin fined by Danish court for misleading “risk-free gambling” claim

(AsiaGameHub) -   The Copenhagen City Court has determined that an advertisement constituted unlawful marketing. Denmark.- The Danish sportsbook site bwin.dk, owned by Entain, has been fined for violating the country's marketing laws. Following a complaint from Denmark's Consumer Ombudsman against the site's operator, ElectraWorks, the Copenhagen City Court issued a penalty of DKK 500,000 (approximately €65,800). The case focused on a promotion advertising "Risk-Free Gambling". This claim prompted the Ombudsman to involve the police in 2024 after receiving a complaint from a consumer. One Bwin advert promoted "risk-free gambling up to 1,000 DKK". A customer who took up this offer placed a DKK 1,000 bet and lost. He was then given a free bet for the same amount, won his second bet, but only received a payout of DKK 15. The consumer contended that the promotion was deceptive, as he suffered a net financial loss even with the "risk-free" promise. Consumer Ombudsman Torben Jensen emphasized: "If a gambling company promotes itself as offering 'risk-free' gambling, it should be self-evident that consumers face no financial risk when they place a bet. It is therefore crucial to state that marketing a game as 'risk-free' is unquestionably misleading if the consumer can, in fact, lose money." The court found that the promotion was illegal marketing under the Marketing Practices Act, which bans advertisements that are misleading or have the potential to mislead consumers. This verdict arrives as Denmark considers stricter regulations for gambling advertising, such as a ban on ads from whistle to whistle in live sports coverage. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Peter Knutsson appointed director of Swedish gambling regulator

(AsiaGameHub) -   Peter Knutsson is set to succeed interim Director Johan Röhr as the head of Sweden's gambling authority. Sweden.- The government of Sweden has named Peter Knutsson as the new Director General of Spelinspektionen, the nation's gambling regulatory body. His tenure is scheduled to begin on August 17. With more than two decades of leadership and management experience, Knutsson is a trained lawyer specializing in consumer laws and related matters. Most recently, he served as the Advertising Ombudsman starting in August 2024. His professional history also includes a role as Head of Unit at the Ministry of Finance, positions within the European Commission, and a consultancy role for the Swedish Financial Supervisory Authority. This new term is set for a six-year duration, concluding on August 31, 2032. Madelaine Tunudd, Chairwoman of Spelinspektionen, remarked that Knutsson’s background in consumer protection, his time at the Ministry of Finance, and his recent work as Advertising Ombudsman would be “highly beneficial” for the agency. Interim Director General Johan Röhr stated: “I am pleased with the government's choice for the new Director General of the Swedish Gambling Authority. I will make sure Peter Knutsson is properly introduced during the transition from my role as acting Director.” According to Spelinspektionen, Sweden's gambling market reached SEK 28.2bn (€2.6bn) in revenue for 2025, representing a 1.3 percent growth over the previous year. Revenue from commercial online gaming and betting rose by 3.3 per cent to exceed SEK 18bn. Conversely, Svenska Spel’s state lotteries and Vegas slots saw a 3.4 per cent decline in turnover, falling to SEK 5.5bn. Land-based commercial gaming, primarily located in restaurants, brought in SEK 263m, marking a 9.6 per cent increase. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Pennsylvania Regulator Fines BetMGM $100,000 Over KYC Deficiencies

(AsiaGameHub) -   The Pennsylvania Gaming Control Board (PGCB) has issued a $100,000 fine to BetMGM after finding the operator’s know-your-customer (KYC) protocols to be insufficient. The regulator stated that these shortcomings permitted ongoing fraudulent behavior across its digital wagering sites.  On Wednesday, the board explained that these security gaps allowed for the establishment of multiple accounts using stolen or fraudulent personal details and payment options. Inquiries revealed that more than $2 million in betting activity was tied to four distinct fraud rings operating over periods of 25 to 34 months. One specific group created 1,567 illicit accounts, while others were responsible for hundreds of accounts and substantial wagering volumes.  The PGCB noted that its persistent enforcement actions are intended to uphold responsible gambling standards within the state's regulated industry. This development follows the PGCB's report of an 11.6% year-on-year growth in gambling revenue for the month of January. Systemic exploitation facilitated by verification flaws Findings from the board highlighted systemic weaknesses in BetMGM’s processes for customer identification and payment verification. These failures allowed for recurring account access without proper identity checks, leading to extended exploitation by fraudsters.  The PGCB concluded that these issues stemmed from general operational deficiencies rather than isolated instances of human error. This fine follows previous disciplinary measures regarding BetMGM’s compliance. In early 2025, the board finalized a consent agreement requiring BetMGM to pay $260,905 for allowing individuals on the self-exclusion list to gamble online. The PGCB confirmed that the fraudulent accounts involved in the latest case were closed immediately.  The operator chose not to comment on the most recent penalty. Exclusion orders expanded as part of enforcement The PGCB also revised its involuntary exclusion lists, adding 16 individuals who are now prohibited from entering Pennsylvania casinos, using online betting platforms, or visiting video gaming terminal sites. Four of these cases involved adults leaving children unattended to gamble.  The board reiterated the goals of its “Don’t Gamble with Kids” initiative, highlighting that such behavior jeopardizes the safety of minors.  The regulator is scheduled to hold its next public meeting on 29 April in Harrisburg. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

NCAA files lawsuit against DraftKings over use of March Madness trademarks

(AsiaGameHub) -   The association is requesting a temporary restraining order. US.- The National Collegiate Athletic Association (NCAA) has initiated legal action against DraftKings in federal court located in Indianapolis. The association stated its intention to seek an urgent temporary restraining order to prevent the company from utilizing the NCAA’s federally registered trademarks, specifically March Madness, Final Four, Elite Eight, and Sweet Sixteen. The NCAA emphasized that sports betting should not be connected to, endorsed by, or linked with NCAA championships or the student-athletes participating in them. Furthermore, it clarified that it has no commercial partnerships with any sports betting operators. The NCAA asserted: “The NCAA makes clear in the complaint and its motion that every day that DraftKings continues to use these marks, millions of sports fans — and, critically, college students and young adults who are particularly susceptible to gambling harm — are exposed to the false suggestion that the Association has authorised or endorsed DraftKings’ gambling platform.” DraftKings’ response DraftKings contends that the terms in question are “the universally recognised names for the tournaments and their rounds, used by millions of college basketball fans, journalists, and participants in the sports-betting ecosystem. They are the same words used by other online sportsbooks, who have not been singled out by the NCAA’s fevered complaint.” The company claimed that the request for a restraining order was “based on a contrived and manufactured ’emergency,'” and pointed out that the NCAA has a commercial agreement with a company that supplies in-game data to sportsbooks. DraftKings further argued that its use of these terms is protected under the First Amendment, asserting that the NCAA’s trademark claim would not succeed on its merits. “No trademark gives any organisation the right to monopolise the language fans, players, journalists, and sportsbooks use every day to accurately refer to college basketball tournaments,” the company stated. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Boxing legend Manny Pacquaio and DigiPlus launch a branded digital game series aimed at Filipinos

(AsiaGameHub) -   World boxing champion Manny Pacquiao has signed an agreement with Philippine iGaming platform DigiPlus to launch a new series of games specifically for Filipino players. Recognized for popular iGaming platforms such as BingoPlus, ArenaPlus, and GameZone, DigiPlus dubbed the development a “new round” for Philippine-based digital entertainment, offering “a robust ecosystem crafted to enhance the Filipino player experience”. The collection features nine Pacquiao-themed games, “meticulously crafted to reflect Pacquiao’s accomplishments and unyielding fighting spirit”. Leading titles include Super Ace Pacquiao, Pacquiao Fortune and Fortune Gems Pacquiao. Pacquiao will also serve as “the new face of DigiPlus’ top-tier sportsbook and elite card and table game tournament hub,” the company noted. Leveraging the name value of a sports icon Pacquiao is the only eight-division world champion in boxing history and a Philippine national icon. Known in the ring as “Pacman,” he served in the Philippine Senate from 2016 to 2022. He later ran for president, losing in 2023 to Ferdinand “Bongbong” Marcos Jr. However, the Pacquiao name still holds significant influence. DigiPlus Chairman Eusebio Tanco stated that the new partnership merges “the legendary tale of our boxing hero with a strong technological framework, [to create] an innovative, secure, and genuinely local experience”. This will make DigiPlus and its platforms the first official gaming partners of MannyPay, a Pacquiao-branded payment platform licensed by the Philippine Central Bank. “This partnership with DigiPlus is special because it was developed with our fellow Filipinos in mind,” said Pacquiao. “Whether through the games that share my story or managing transactions with MannyPay, we are demonstrating to the world what Filipinos can achieve.” Marjorie PrestonMarjorie started her career in gaming in 2007 and has concentrated on Asian gaming markets since 2020. Outside work, she writes about travel and film and plays the drums. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Malta Considers Establishing Regulatory Framework for Prediction Markets

(AsiaGameHub) -   Malta might be the first European country to develop a specialized regulatory framework for prediction markets. Malta – Economy Minister Silvio Schembri stated that the government is looking into the potential regulation of prediction markets in Malta. He characterized the sector as having robust global momentum and notable potential for innovation. Per Business Now, Schembri made these remarks at the opening of Blockchain.com’s new Malta offices. Schembri is said to have noted that any legislative adjustments would need to be grounded in a framework aimed at supporting responsible growth on a large scale. He emphasized that user trust was vital, and transparency and compliance were necessary for the industry to thrive. Prediction markets have grown quickly around the world alongside the rise of platforms like Kalshi and Polymarket. This model has seen especially rapid growth in the US, where regulated betting is restricted to sports. That said, regulatory oversight has also been increasing. Operators often position prediction markets as financial instruments instead of gambling, claiming this lets them operate without a gambling license. But several US states have pushed back against this, and the British Gambling Commission has made it clear that prediction markets would need a gambling license under UK law. Additionally, there are regulatory worries about how outcome data is collected and verified after multiple disputed events. A number of other countries—France, Germany, Belgium, and Portugal among them—have imposed bans on Polymarket. Malta became a key igaming hub after being the first European Union (EU) member to regulate remote gaming in 2004. The country purposefully developed the industry to diversify its economy away from tourism, and the sector now accounts for 12% of Malta’s GDP. Should Malta choose to develop a specialized regulatory framework for prediction markets, it would mark another European milestone. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Swedish Gambling Authority names new director general

(AsiaGameHub) -   The Swedish government has revealed the appointment of Peter Knutsson as the new director general of the Swedish Gambling Authority (Spelinspektionen).  Knutsson, who presently serves as the advertising ombudsman, is set to take on the role on 17 August 2026. He will hold the six-year position until 31 August 2032. Knutsson will bring a breadth of experience in public administration, consumer protection, and regulatory roles. Since August 2024, he has been overseeing advertising standards in Sweden as part of his ombudsman responsibilities.  Previously, he held the post of Head of Unit at the Ministry of Finance and has worked with the European Commission. Additionally, Knutsson has provided advisory support to the Swedish Financial Supervisory Authority.  A qualified lawyer with more than 20 years of managerial experience, Knutsson specializes in consumer legislation and related policy areas. ‘This will be very good for the authority’ The appointment takes place during a period of intensified scrutiny of Sweden’s gambling market, with recent data showing that nearly one in six Swedes engaged in online gambling activities in 2025.  Concurrently, the government has been advancing amendments to the Gambling Act aimed at strengthening its capacity to target unlicensed operators. Authorities have also taken more direct action against illegal gambling, with police recently dismantling an unlicensed operation. Madelaine Tunudd, chairwoman of the Gambling Authority, welcomed Knutsson’s appointment. “With the strong experience Peter Knutsson brings from, among other areas, the Ministry of Finance, consumer affairs, and most recently the Advertising Ombudsman, this will be very good for the authority.”  Johan Röhr, the current acting director general, confirmed he would manage the transition and assist Knutsson to ensure a smooth start in his new role. “I welcome the government’s decision on a new director general for the Swedish Gambling Authority and will ensure that Peter Knutsson receives a thorough introduction during my handover as acting director general.” Knutsson will take over from the acting leadership that has steered Spelinspektionen through recent periods of regulatory and enforcement activity. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

EGBA calls on European Commission to combat fraudulent gambling websites

(AsiaGameHub) -   The organization alerts that European consumers face an increasing danger from deceptive gambling websites and applications that pose as authorized operators. Belgium – The European Gaming and Betting Association (EGBA) states it has submitted evidence in response to the European Commission’s recent call for input regarding the upcoming EU Action Plan to Combat Online Fraud. Its submission advocated for unified EU measures to address fraudulent gambling sites and apps that take advantage of the good standing of legal operators. The EGBA noted that its submission was backed by documented proof showing how scammers methodically pretend to be licensed gambling operators to trick consumers throughout Europe. The evidence includes instances of fake websites using domain names that copy or closely mirror legitimate operators, illegal gambling apps available on Google Play and the Apple App Store, phishing schemes imitating licensed brands, and social media ads that direct users to real-money apps located outside the EU which are masked as games. “These forms of fraud put players at risk of identity theft, financial harm, and unsafe gambling conditions where proven protections provided by regulated operators—such as self-exclusion—are absent,” the association stated. “EGBA members report that fraudulent domains and apps across Europe often reappear soon after being taken down, leaving consumers continuously exposed even with constant monitoring, takedown requests, and repeated enforcement steps.” The EGBA projects that illegal operators accounted for 27 percent (approximately €18 billion) of the total gross gaming revenue in Europe’s online gambling market in 2025. It notes that some non-EU offshore operators falsely assert they hold EU country-issued gambling licenses, mislead about their regulatory standing, and often hide gambling products as games. Photo: EGBA Dr Ekaterina Hartmann, Director of Legal and Regulatory Affairs at EGBA, said: “The evidence we’ve collected demonstrates how scammers are methodically taking advantage of the trust consumers have in the licensed gambling sector, endangering European consumers and enabling the illegal online gambling market to expand. “From counterfeit websites and deceptive apps to phishing attacks and social media frauds, these threats resurface just as fast as they are removed. Disjointed national strategies for these fraud types are insufficient—we need coordinated EU-wide action to make sure consumers and legal operators don’t end up waging an uphill fight against fraud.” The European Commission’s Action Plan to Combat Online Fraud is scheduled for adoption in the second quarter of 2026. This initiative aims to reduce online fraud across various economic sectors in the EU via enhanced coordination and cross-border collaboration. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Nevada’s February Gaming Revenue Sees Modest Increase

(AsiaGameHub) -   Revenue saw a 1.5 per cent increase compared to the previous year. US.- The Nevada Gaming Control Board (NGCB) has announced that casinos across the state reported $1.23 billion in revenue for February. This represents a year-over-year increase of 1.5 per cent. Clark County, encompassing areas such as the Strip, downtown Las Vegas, North Las Vegas, the Boulder Strip, and surrounding regions, generated $1.07 billion in revenue, marking a 0.7 per cent rise from the same month in 2025. The Las Vegas Strip alone accounted for $696.2 million, an increase of 0.86 per cent. In other areas, Washoe County, which includes casinos in Reno, Sparks, and North Lake Tahoe, reported $84.2 million in revenue, a 7.1 per cent increase year-over-year. South Lake Tahoe contributed $18 million, up 1.5 per cent, Elko County generated $33.6 million, an increase of 7.7 per cent, and the Carson Valley Area saw $10.3 million, a 4.2 per cent rise. The state collected $73 million in percentage fees, which is a 3 per cent decrease compared to the same period in 2025. Figures from the NGCB also indicated that $133.8 million was wagered on this year's Super Bowl across the state's 186 sportsbooks, representing the lowest handle in a decade. According to NGCB chairman Mike Dreitzer, unaudited data showed a sportsbook win of $9.9 million, resulting in a hold of 7.4 per cent. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

POGO Investigation: Banned Gaming Industry Linked to Land Theft and Drug Trade

(AsiaGameHub) -   The National Bureau of Investigation-National Capital Region (NBI-NCR) announced on Monday that it is investigating allegations of rural land theft in Bataan Province, with the land reportedly transferred to a company linked to Philippine Offshore Gaming Operations (POGOs). Philippine President Ferdinand Marcos Jr. had banned the country's POGO industry, which has been associated with crime, in 2024, mandating their exit by 2025. Over a year later, the repercussions of POGO operations continue to be felt. Local farmers have stated that the rural land parcels were transferred illegally, without the authorization of the Department of Agrarian Reform, to a holding company connected to Harry Roque. Roque, an attorney and self-proclaimed human rights advocate, previously served as the spokesperson for former president Rodrigo Duterte. Last year, prosecutors filed charges of qualified human trafficking against Roque in connection with a POGO operation in Pampanga. Shortly thereafter, Roque reportedly left the Philippines and is now believed to be residing in Austria. According to the NBI-NCR, "preliminary information indicates the possible falsification of documents" in relation to the land transfers, raising "serious concerns about the validity and legality" of the process. The bureau has committed to a thorough investigation of the land-grab allegations and will pursue prosecution if warranted. The rise and fall of POGOs POGOs were legalized in 2016 during the Duterte administration and generated substantial government revenue, amounting to PHP5.17 billion (US$86 million) in 2023, with projections of PHP7 billion for 2024. The industry began to face scrutiny following raids on several POGO establishments that uncovered evidence of criminal activities, including online love and crypto scams, as well as forced labor. In his 2024 State of the Nation address, President Marcos stated that "disguising as legitimate entities, the operations have ventured into illicit areas furthest from gaming," listing offenses such as "financial scamming, money laundering, prostitution, human trafficking, kidnapping, brutal torture – even murder." Based on these allegations, he ordered the shutdown of all POGOs, both legitimate and otherwise, by the end of the year. In October of that year, as the industry was ostensibly winding down, police raided Central One Bataan Inc., a business process outsourcing company allegedly operating as a front for a POGO. This company was not registered with the Philippine Amusement and Gaming Corp., the regulatory body for the domestic gaming industry. Central One has denied the allegations. POGOs also linked to drug trade In related developments, Interior Secretary Jonvic Remulla stated at a press briefing on Tuesday that Chinese nationals associated with POGOs are responsible for leading most of the active drug syndicates in the country. At a Tuesday press conference, Philippines Interior Secretary Jonvic Remulla said Chinese nationals connected to POGOs brought most of the active drug syndicates to the country. Remulla described POGOs as "a plague on the Philippines," telling reporters that the country is "paying for the effects of those POGOs" from 2016 to the present. He added that "almost all the syndicates we’ve caught here are led by Chinese nationals using visas from POGOs." On Tuesday, Remulla, alongside representatives from national law enforcement, participated in the burning of PHP4.56 billion worth of illegal drugs in Trece Martires City. This amount represents the drugs confiscated in illegal drug cases over the past six months alone. Marjorie PrestonMarjorie began her gaming career in 2007 and has focused on Asian gaming markets since 2020. Outside of work, she writes about travel and film and plays the drums. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Onlyplay Earns Dual Acknowledgment at SBC Awards Europe 2026

(AsiaGameHub) -   Onlyplay's crash game ChiX has earned a nomination for Crash Game of the Year, while the company is a finalist for Rising Star in Casino (Supplier). Press release.- Onlyplay has received dual nominations for the SBC Awards Europe 2026, being shortlisted in two major categories that showcase standout product quality and corporate development. The nomination of its crash game ChiX for Crash Game of the Year acknowledges its robust performance, captivating gameplay, and rising player appeal. Concurrently, Onlyplay's shortlisting for Rising Star in Casino (Supplier) honors its swift growth, creative game range, and expanding footprint in international markets. The company stated: “These nominations underscore Onlyplay’s dedication to providing novel, high-impact gaming experiences and its sustained progress as an innovative game content provider in the igaming sector.” The award recipients will be revealed on April 30 at Xara Lodge in Malta during the SBC Awards Europe event, which honors leading achievers and pioneers in the industry. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

1xAffiliates Will Set the Pace at Conversion Conf Warsaw

(AsiaGameHub) -   1xAffiliates is set to present its partner programme at Conversion Conf Warsaw taking place on April 1-2, which will offer networking opportunities, expert-led discussions and exclusive events for more than 3,000 industry delegates gathering in Poland. Press release.- The team behind 1xAffiliates, the flagship partner programme, will participate in the high-profile Conversion Conf Warsaw event hosted in Poland’s capital on April 1-2. The gathering will bring together over 3,000 delegates from 100 leading brands. The forum will also feature more than 50 expert talks covering core trends and challenges in the affiliate marketing sector. For 1xAffiliates, joining the flagship Conversion Club conference presents a one-of-a-kind chance to develop scaling strategies for existing partner cases, forge new connections, and exchange insights with key players driving the industry forward. One of the core business hubs at the Warsaw event will be stand G12. The 1xAffiliates team has created a comfortable space to facilitate productive networking. To maintain a relaxed atmosphere, the stand will have a bar serving aromatic coffee and refreshing drinks. Guests can also enjoy engaging interactive activities, including giveaways of premium tech products. On the first day of the event, one lucky visitor will win an Apple iPhone 17 Pro, while a Canon PowerShot G7X Mark III camera will be awarded on the second day. The draws start at 16:00, so don’t miss your chance to take home a valuable prize. 1xAffiliates will also host an exclusive immersive party for partners. The event is organized in collaboration with YO SPACE and is themed after David Fincher’s hit film Fight Club. Over the two days, partners can enjoy casual, productive networking in a lively atmosphere that supports the formation of promising new deals. On April 2, guests can enjoy DJ sets, speaker sessions, as well as a range of business and immersive activities. At 18:00 on April 3, the highlight Fight Club Show party will be held. Stage fights, interactive performances and acrobatics will deliver a spectacular finale for both the partner event and the entire forum. Don’t forget to register for the party, but remember the first rule of the club: don’t tell anyone about the club. “Visit Conversion Conf Warsaw to uncover the secrets of turning sign-ups into deposits with 1xAffiliates,” the team said. Over 500,000 partners from more than 150 countries have built successful businesses in fast-growing markets using the programme.  This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

SBC Summit Malta 2026 to address the most pressing issues in contemporary marketing

(AsiaGameHub) -   Attendees will gain insights from CEOs, CMOs, and marketing specialists as they address the most significant challenges in contemporary marketing, ranging from increasing customer acquisition costs and evolving player behaviors to the expanding influence of AI, data, and new communication channels. Press release.- SBC Summit Malta 2026 is set to feature a specialized marketing program designed to assist brands in reimagining their strategies for acquisition and engagement in the modern era. As regulations become stricter and channels diversify, marketing has evolved into one of the gaming industry's most intricate domains. Teams are now not only competing for attention but also navigating an environment shaped by constraints and continuous change. Scheduled for April 29-30, the event will provide delegates with the opportunity to learn from CEOs, CMOs, and marketing experts as they confront the primary challenges in contemporary marketing, including escalating acquisition costs, changing player behaviors, and the increasing role of AI, data, and new communication avenues. The program is divided into two distinct segments. On Wednesday, April 29, Marketing Unplugged will delve into the strategic approaches required to overcome the industry's most significant marketing hurdles, whereas Marketing in Action, on Thursday, April 30, will focus on practical workshops centered on actual implementation. Rasmus Sojmark, SBC's founder and CEO, commented: “Marketing departments face unprecedented pressure. Expenses are increasing, and the margin for mistakes is diminishing. Offering diverse learning formats, the marketing platform enables participants to grasp the theoretical underpinnings of modern marketing and apply them practically in a manner that aligns with their preferred learning method.” Marketing Unplugged will be presented using various formats aimed at fostering both in-depth contemplation and engagement, ranging from CEO fireside discussions and expert masterclasses to real-time campaign evaluations. Sessions will investigate Malta's emergence as a leading global gaming center, provide leadership and marketing insights directly from industry chief executives, and feature CMOs dissecting actual campaigns live. Specialists will also address how the industry is enhancing its AI regulatory framework and the changing significance of search. The scheduled panels include: Malta: A Global Gaming Hub The CEO Dialogue: Leadership Challenges AI Scrutinized: Governance, Accountability, and Future Horizons Marketing Channels – The Marketing Equilibrium: Allocating and Conserving Resources in 2026–2027 The CMO Assessment: Campaigns Examined SEO Series Marketing in Action will transition from strategic discussions to practical application, offering a series of interactive workshops where participants can develop and test frameworks for immediate implementation. Participants will discover methods for crafting compelling, narrative-driven messages, establishing retention and loyalty structures, and understanding the influence of branding and psychology on player conduct. Furthermore, sessions will underscore how AI and data-powered marketing can boost campaign effectiveness and foster a sustainable competitive edge. The workshops offered comprise: Media & Communication: Transitioning from Sales to Narrative in a Regulated Environment Player Retention and Engagement: Cultivating Enduring Value from Initial Deposit Branding and Behavioral Science: Capturing Consumer Interest and Market Dominance AI and Data-Powered Marketing: Strategies for Developing More Intelligent Campaigns Noteworthy experts scheduled to participate throughout the track include Sam Behar (Marketing Director, Sky Gaming), Sean Bianco (Co-Founder, Gain Change), Conrad Bugeja (Head of SEO at LiveScore Group), Brian Christopher (CEO & Creator, BC Ventures), Alina Famenok (Growth & Partnerships Expert, Former-CEO Already Media), Ivan Filletti (CEO, Gaming in Malta), Nikola Jellacic (CMO, Casumo), Jesper Kärrbrink (CEO, Immense Group), Karolina Moscicka (COO, BugsyEmpire), Francesco Postiglione (CEO, Casumo), Dmitry Starostenkov (CEO, Evenbet), and Marco Trucco (CMO, Immense Group). The SBC Summit Malta 2026 is slated for April 28–30 at the InterContinental Malta, expecting to gather 6,000 industry specialists. Beyond the marketing focus, the conference will also feature specialized programs on product development and regulatory compliance, complemented by two workshop areas dedicated to affiliation and leadership. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Sportradar Expands Collaboration With Hard Rock Bet, Adding PGA TOUR and UFC Data

(AsiaGameHub) -   The extended multi-year collaboration brings 3D shot tracking, micro-betting options, and live UFC strike analytics to bettors in the United States. Press release.- Sportradar AG has announced the expansion of its long-term agreement with Hard Rock Bet, incorporating official data and odds from the PGA TOUR and Ultimate Fighting Championship (UFC), alongside improved in-play wagering features for its U.S. platform. Users of the Hard Rock Bet Sportsbook will now have access to new live betting options for the PGA TOUR—rights secured by Sportradar via its acquisition of IMG ARENA—such as dynamic micro markets for hole winners and hole scores. These offerings are supported by sophisticated visual tools aimed at elevating the live betting experience, including a real-time leaderboard with play-by-play updates, 3D shot tracking for every hole, and automated round-by-round insights. Regarding UFC events, Hard Rock Bet customers will now enjoy a wider selection of in-play micro markets, covering metrics like strikes landed and attempted, as well as takedowns. These are paired with a live match tracker that provides in-fight statistics, official branding, and fighter imagery to foster a more engaging, data-rich experience for fans. Through this deal, Sportradar remains a key provider for Hard Rock Bet, supplying a diverse range of betting markets and real-time solutions, such as live match trackers, APIs, and an extensive audiovisual portfolio covering over 700,000 annual events across major sports leagues. Eduard Blonk, CCO at Sportradar, stated: “We are delivering the full breadth of our official data, odds, and AV portfolio to Hard Rock Bet users. Integrating our recently acquired PGA TOUR and UFC content enables operators to provide more active in-play betting opportunities and increase fan involvement. We are eager to continue our partnership to improve the live sports experience for Hard Rock Bet customers throughout North America.” Mike Primeaux, executive managing director and COO at Hard Rock Digital, remarked: “By further incorporating Sportradar’s content, we are providing our players with additional ways to interact with the action on our highly-rated app. This collaboration bolsters the unique experience offered by Hard Rock Bet and aligns with our objective of providing a streamlined, personalized journey that keeps fans engaged with the events they value most.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Ukraine to deploy automated system preventing military access to online gambling platforms

(AsiaGameHub) -   Ukraine's Ministries of Digital Transformation and Defence have unveiled plans to implement an automated system designed to block military personnel from using online gambling platforms. The initiative, disclosed on the ministry's official Facebook page this week, seeks to curb gambling addiction among service members while martial law remains in effect. The mechanism will operate by verifying login attempts on gambling sites against two critical databases: a register of prohibited individuals and the armed forces personnel list. When the system identifies a user with restricted status, it will automatically deny access to online gambling services. According to ministry officials, gambling operators will only receive a simple "yes/no" response regarding access permission, without receiving any personal or military-specific data. A preventative measure against gambling addiction This measure is part of a wider, coordinated campaign to address gambling addiction. "We are continuing our systematic battle against gambling addiction. Our objective is to safeguard military personnel and their families from the dangers and fallout of gambling addiction," the announcement stated on Tuesday. The statement also highlighted joint efforts with the Ministry of Defence to restrict Ukraine's defenders from engaging in gambling while martial law is in place. This new system builds on legal limitations implemented earlier in 2024, which prohibited service members from accessing online casinos during martial law and introduced stricter controls on gambling advertisements. PlayCity’s enforcement action PlayCity, the platform appointed as the state authority overseeing gambling and lotteries after policy responsibilities shifted to the Ministry of Digital Transformation, will oversee the implementation and enforcement of the login restriction mechanism. Ukraine is already cracking down on illegal gambling operations. In 2024, following the ministry's request, Apple and Google eliminated dozens of unlicensed casino applications from their platforms. Moreover, Ukrainian state authorities have shut down thousands of illegal gambling websites. The program is component of an extensive digital reform designed to bring a large underground gambling market under control. It aims to minimize damage to at-risk groups, including military members. Officials have also signaled upcoming plans to strengthen advertising limitations, prevent exploitation via multiple accounts, and enhance technical tools to combat illegal operators. PlayCity reported significant enforcement activity during the past year and will incorporate this log-in screen restriction into broader market supervision responsibilities. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Playtech conducting review of Sun Bingo business as RGD hike to render it unprofitable

(AsiaGameHub) -   Playtech has initiated a strategic review of its UK-based white label Sun Bingo operation, Chief Financial Officer Chris McGinnis informed analysts on the company's full-year 2025 earnings call. McGinnis stated the business is projected to become unprofitable once the new 40% remote gaming duty takes effect in the UK this April. Elaborating on the review, McGinnis expressed a long-term belief in Sun Bingo's place within Playtech, noting that while it is customer-facing, the operation exhibits more business-to-business than business-to-consumer traits. Playtech took over from Gamesys as the supplier for Sun Bingo in 2015. The company reported in its second-quarter 2025 results that Sun Bingo and other B2C activities were affected by stricter UK regulations. These regulatory shifts were a factor in a 17% revenue drop and lower adjusted EBITDA at that time. Playtech's overall B2C revenue fell 20% year-on-year in 2025 to €78.5 million, a decrease primarily attributed to the divestment of its German Happybet operation. The supplier expressed significantly greater optimism for prospects in Brazil and the wider Latin American region, even after encountering challenges there in 2025 from Colombia's temporary betting VAT and Brazil's move to a regulated market early in the year. Playtech bullish on Brazil Caixa bank opportunity Chief Executive Mor Weizer showed strong enthusiasm for a potential partnership with Brazil's state-owned Caixa Economica Federal bank to introduce a betting brand. Playtech won the tender to supply its platform in 2025, but Caixa's intended launch was postponed in November following political pressure within Brazil. Senator Damaras Alves strongly criticized Caixa in October, calling its plans a "contradictory, dangerous and profoundly irresponsible move". Although the initiative remains on hold for now, Caixa's betting aspirations may find new life as Brazil approaches a general election in October. Commenting on the deal, Weizer cautioned against over-optimism but suggested the Caixa tender might represent "one of the most significant opportunities for Playtech for the coming years". He stated: "This is one of the largest banks in a country with 150 million adults; it has 140 million registered customers. The market access and brand recognition are unmatched." Weizer is confident that a Caixa betting product has the potential to quickly become the market leader in Brazil. On broader Brazilian operations, Playtech executives indicated the market will need additional capital expenditure in the upcoming year. The Americas region was a notable performer for Playtech in 2025, driven by robust growth in the US (revenue increased around 100%) and an updated agreement with Caliente in Mexico. Playtech anticipates a further boost in the region during 2026 from the World Cup, which will be partially hosted in Mexico, Caliente's home base. Playtech revenue dipped 10% in 2025 The group's total revenue for 2025 decreased by 10% from the prior year to €763.6 million, with EBITDA also falling 9% to €197 million. B2B revenue was down 9% year-on-year to €688.3 million, while adjusted EBITDA declined 36% to €141.4 million. Playtech said this was anticipated, resulting from the impact of the new Caliente Interactive contract. Despite facing increased taxation in several markets, the group forecasts its full-year 2026 performance will exceed current market expectations. Nicole MacedoNicole cut her teeth in local news rooms at home in Gibraltar, and helped to establish the peninsula’s first online-only broadcaster. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

SOFTSWISS and Pentasia Address Hiring Mistakes Costing iGaming Top Talent in 2026

(AsiaGameHub) -   The organization conducted its inaugural live panel discussion named Stop Losing Talent: 7 Smart Steps for Hiring in 2026. Press release.- SOFTSWISS held its debut Live Panel event, called Stop Losing Talent: 7 Smart Steps for Hiring in 2026, together with Pentasia. The discussion revealed how obsolete recruitment methods cause organizations to lose premier talent and presented a actionable seven-step approach to tackle this issue. Open conversation about recruitment difficulties SOFTSWISS introduced its Live Panel series on LinkedIn to create a forum for transparent industry dialogue. The inaugural session centered on findings from its 2026 iGaming Talent Trends study, created in collaboration with Pentasia, a prominent igaming recruitment advisory firm. The conversation gathered perspectives from throughout the sector, with the speaker lineup featuring top-level executives: Natalia Perkowska, deputy chief HR officer at SOFTSWISS. Sergey Kastukevich, deputy chief technology officer at SOFTSWISS. Andrew Cook, head of Conexus leadership at The Conexus Group. Alastair Cleland, managing director at Pentasia. Recruitment challenges in 2026: the gap between employer and candidate perspectives Throughout the session, specialists analyzed where the recruitment process is breaking down for both parties. From the employer perspective, pressures are mounting from three areas: Rivalry for experienced professionals is heating up throughout the industry. Prolonged internal approval processes are extending recruitment timelines. Locating applicants who possess both technical skills and regulatory knowledge continues to be an ongoing difficulty. Meanwhile, job seekers face ambiguous position descriptions, minimal communication, and scarce information about their application status, which diminishes their interest from the beginning and influences future loyalty. Natalia Perkowska, deputy chief HR officer at SOFTSWISS, stated: “The disconnect between employer expectations and candidate experience is not a single issue – it is a system-level problem. Gaps at each stage of the hiring process accumulate and shape how candidates perceive the company. When these gaps are not addressed, they directly impact both hiring outcomes and long-term retention, making it harder for businesses to compete for high-quality talent.” The perfect seven-stage framework The discussion traced the complete recruitment path and identified where organizations are forfeiting talent, developing a functional seven-step methodology for 2026. Step 1. Pre-Hiring: Identify the challenge, not just the position Step 2. Sourcing: Consider worldwide options, not just nearby Step 3. Screening: Evaluate for situational fit, not merely abilities Step 4. Decision and Offer: Quickness demonstrates sophistication Step 5. Onboarding: Positive beginnings yield powerful results Step 6. Retention: Continuous learning keeps employees engaged Step 7. Post-Employee Experience: Brand perception continues after departure Alastair Cleland, managing director at Pentasia, noted: “Talent loss does not happen at a single point – it occurs across the entire hiring system. From role definition to onboarding and retention, gaps accumulate and directly impact outcomes. The level of discussion we saw, including a nearly two-hour session, reflects how deeply hiring now affects business outcomes in 2026.” The complete discussion can be accessed on LinkedIn, offering an in-depth review of the seven-step methodology, including recommended practices and pitfalls at each phase as examined by sector specialists. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.