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Fairmount Park Casino & Racing launches live table games

(AsiaGameHub) -   The Illinois venue was renovated in 2025. US.- Fairmount Park Casino & Racing, located in Collinsville, Illinois, has launched live table games in its gaming area following an investment of nearly $3 million and the hiring of 35 new employees. Although Fairmount Park underwent a redesign in 2025, previously it only offered electronic table games and slot machines. The company described this latest addition as "another major expansion for Illinois’ only racino". The facility also features live thoroughbred horse racing, live entertainment, and dining options. The casino operates daily from 9am to 2am. General manager Vince Gabbert stated: "We are the only venue for many people within a 5-6 hour drive to watch horse races and play casino games. With the introduction of live games such as blackjack and poker tables, we aim to deliver a truly premium casino experience. We anticipate high energy on the gaming floor, which will enhance the overall excitement within the casino. Our objective is to create a space where guests can spend their entire day enjoying a variety of activities. "We genuinely want to become a destination that appeals to both locals and tourists, offering a fantastic time for all. We have rapidly evolved into the top racetrack in the state, and now we've developed an exceptional casino experience for our patrons. Looking ahead, we plan to expand further on a national level, with table games representing just one of several avenues for growth." This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

New UK study reveals extent of gambling-related harm to families and friends

(AsiaGameHub) -   According to the Gambling Commission, the new Gambling Survey for Great Britain offers a more extensive view of harm that extends beyond the PGSI framework. UK.- New data from the British Gambling Commission indicates that almost one in 11 adults in Great Britain experienced harm caused by someone else's gambling in 2024. This analysis draws upon the Gambling Survey for Great Britain (GSGB), which surveyed 19,714 adults with in-depth questions regarding their gambling behaviors and the resulting outcomes. Nearly half of the respondents (48 per cent) stated they had a close acquaintance who gambles, while 9 per cent (approximately 1.6 million individuals) reported facing at least one negative consequence because of it. Within this group, 5.3 per cent characterized the harms as severe, and almost one in five noted at least one adverse effect. The Gambling Commission noted that individuals categorized as “affected others” tended to be younger and female, comprising 55 per cent women and 46 per cent aged 25 to 44. A significant number were also active gamblers; 63 per cent had placed a bet in the last year, versus 60 per cent of the general adult population. Their engagement in high-risk activities, such as in-person betting and casino gaming, was notably marked, with betting rates almost 3.7 times higher than those of other gamblers. Among affected others who participated in gambling, 21.5 per cent fell into the problem gambling category on the Problem Gambling Severity Index (PGSI), contrasting with only 4.5 per cent of the total gambling population—a difference of five times. Types of harms experienced Health-related issues were the most prevalent, affecting 73.7 per cent of those identified as affected others. Relationship issues came next at 65.3 per cent, followed by financial damages cited by 42.5 per cent of respondents. Additionally, 57.9 per cent reported stress and anxiety, 52 per cent felt shame or embarrassment, and 45.4 per cent noted increased conflict. Over a quarter of affected others stated they endured severe harm, encompassing relationship breakups, major financial losses, violence or abuse, and criminal behavior. The most frequently reported severe outcome was relationship breakdown, mentioned in 74.3 per cent of these instances. Even with the magnitude of the harm, merely 14.5 per cent of affected others sought assistance over the past year. Individuals who gambled themselves were more inclined to seek help (18.3 per cent) than affected others who did not gamble (7.7 per cent). The support services utilized included mental health treatment, welfare guidance, relationship therapy, and specialized gambling programs. Importance of the latest GSGB data The regulator indicated that the GSGB’s new consequence-focused questions deliver a wider understanding of harm that goes beyond the PGSI framework, reflecting the experiences of those indirectly affected by gambling. The regulator emphasized that affected others are not a homogenous group; many reside in households or social circles where several individuals gamble, intensifying risks in financial, relational, and health areas. Plans are in place for additional qualitative research to examine these experiences more thoroughly. Recently, UK Research and Innovation (UKRI) unveiled the establishment of the UK’s most significant independent gambling harms research( centre, known as the Gambling Harms Research UK (GHR-UK) Evidence Centre. This initiative will be financed by the new British Gambling Levy that was implemented in April. Concurrently, the Department for Culture, Media and Sport (DCMS) of the UK government has initiated its new taskforce targeting illegal gambling. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Yerevan’s Most Thrilling Night: What Awaits Guests at the 1xAffiliates Private Party

(AsiaGameHub) -   On May 26, the company will host an exclusive party at a secret location, with details provided exclusively to invited guests. From May 25 to 27, Yerevan will become the focal point of the affiliate industry, hosting the MAC Affiliate Conference, where affiliate managers, media buyers, iGaming specialists, and representatives from top affiliate programs will gather. During this period, the 1xAffiliates team will be present at booth E1, but the brand is preparing its main event outside the official conference schedule. On May 26 at 20:00, 1xAffiliates will host an exclusive party at a secret venue, with the address shared only upon invitation. The organizers are deliberately keeping the location undisclosed to emphasize the event’s exclusivity and limited access. Entry will be strictly controlled via a personal QR code, distributed to participants after registration through the Telegram bot. Reviving the style of the 90s era once again The evening’s theme will draw inspiration from the aesthetic of the 1990s: a decade defined by freedom of self-expression, bold fashion choices, and influential street culture that shaped an entire generation. However, this is not a traditional retro celebration but rather a modern reinterpretation of a classic era. The visual concept will blend oversized silhouettes, denim, leather jackets, iconic tracksuits, pop culture references, and an old-school vibe, all enhanced with contemporary design elements. A closed-format event and its target audience For one night, the venue will transform into an upscale private club exclusively for members of the affiliate sector. In this intimate setting, affiliate managers, media buyers, iGaming professionals, and strategic market partners—familiar with such formats from international conferences—will come together. Special guests from the industry are also expected to attend, with further details to be revealed closer to the event date. The final stretch of the race, which the entire conference follows The highlight of the evening will be the grand finale of the major race organized by 1xAffiliates. During the party, the winners of the draw—highly anticipated by all conference attendees—will be announced. Only five partners who have accumulated the highest number of X-chances based on FTD volume will advance to the final round. These finalists will take center stage to compete for the night’s top prize. The Rolex Datejust 41 in Oystersteel and white gold, measuring 41 mm, is a model introduced in 1945 and continues to set the benchmark for excellence. Roger Federer wore this timepiece when he claimed the Wimbledon title after breaking Pete Sampras’s record. Among its notable admirers is Lionel Messi, whose impressive Rolex collection matches his legendary career achievements. Featuring a fluted gold bezel, a slate dial with a sunray finish that shifts with movement, and a Jubilee bracelet, this watch embodies timeless elegance. In addition to the grand prize, a 12,000 USDT prize pool will be awarded among the finalists, making the finals one of the most eagerly awaited moments of the entire conference week. Dress code as part of the event’s atmosphere The 1xAffiliates team places significant emphasis on the dress code. Organizers stress that wearing authentic 1990s-style attire is mandatory for entry. Even with prior registration and a valid QR code, admission will not be granted without adhering to the required look, as the visual concept plays a vital role in shaping the overall experience. Engage fully in the program’s activities, prepare your 90s-inspired outfit, and join what promises to be one of the standout events of the conference week in Yerevan. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Brazino777 earns RA1000 seal from Reclame AQUI

(AsiaGameHub) -   Brazino777 has attained the highest reputation level on the platform, securing an average score of 8.7 out of 10. Online casino Brazino777 has been awarded the prestigious RA1000 seal by Reclame AQUI. This recognition follows the company's achievement of the platform's top reputation tier, marked by an average score of 8.7 out of 10 over the last six months. The RA1000 seal is granted to businesses that fulfill rigorous customer satisfaction benchmarks, encompassing excellent response rates, effective complaint resolution, and favorable consumer feedback. Through this certification, Brazino777 now stands among an exclusive collection of Brazilian betting brands acknowledged for their unwavering service quality on Reclame AQUI. Based on the platform's most recent six-month assessment, Brazino777 addressed 100 percent of all complaints lodged on Reclame AQUI and successfully resolved 92.1 percent of these instances. Furthermore, 80.7 percent of users who reviewed the company indicated their willingness to reuse Brazino777's services. This achievement stems from a comprehensive overhaul of Brazino777’s customer service and compliance operations within Brazil. Key improvements include more robust complaint-handling procedures, enhanced escalation protocols, and reinforced player-protection measures. Additionally, in 2025, the company revamped its KYC, AML, and Responsible Gaming processes and intensified its transaction monitoring efforts. André Medeiros, Brazino777’s country manager for Brazil, commented: “In the betting industry, users evaluate a platform not solely on its offers or odds, but also on its responsiveness when support is required – be it for a payment issue, a withdrawal difficulty, or a general complaint. Reclame AQUI serves as a crucial benchmark for how a company manages these scenarios. Our ongoing commitment is to maintain this elevated standard and continue to be the casino that garners public trust.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Vermont sports betting handle rises 8% year-on-year in April

(AsiaGameHub) -   The handle increased 8 per cent year-on-year. US.- Vermont Liquor and Lottery has reported that the state’s sports betting handle was $17.5m. That’s an increase of 8 per cent year-on-year. Adjusted gross wagering revenue amounted to $2.1m. Total winnings reached $15.3m. According to the report, basketball led the market with a $5.2m handle, followed by baseball with a $2.7m handle and tennis with $1.2m. Of the total handle, $13.5m was placed within Vermont and $4m from outside the state. There were 15,103 active users, comprising 9,647 in the state and 5,456 elsewhere. The number of bets placed was 646,287: 523,035 in Vermont and 123,252 outside the state. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Kansas sports betting revenue increases in April

(AsiaGameHub) -   Revenue rose 10.7 per cent compared to the same period last year. United States.- The Kansas Lottery announced that sports betting revenue in the state reached $14.5 million in April, marking a 10.7 per cent increase year-over-year. The report indicates that the total sports betting handle amounted to $180.2 million, with $177.7 million wagered online and $2.5 million at retail venues. DraftKings dominated the online segment with a $69.5 million handle and generated $6.6 million in revenue. FanDuel followed closely with a $53.3 million handle and $2.4 million in revenue, while Fanatics recorded a $17 million handle and $1.3 million in revenue. In the retail market, theScore handled $1.2 million in bets and earned $218,856 in revenue. FanDuel managed a $652,349 handle and posted $61,239 in revenue, whereas Caesars reported a $553,476 handle and $15,088 in revenue. Casino revenue stood at $36 million, reflecting a 1.9 per cent decline from the previous year. Hollywood Casino led the sector with $14.9 million in revenue, up 3.5 per cent from the corresponding period in 2025. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

GR8_TECH Redesigns Brand Identity to Reflect Modern iGaming’s Speed and Ambition

(AsiaGameHub) -   GR8_TECH has introduced a completely redesigned brand identity that reflects the pace, ambition, and scale of today’s igaming industry. More than just a visual refresh, this new system embodies how modern tech companies operate—innovating, adapting, and evolving at speed. As a technology-driven company, GR8_TECH made a conscious choice to communicate through the language of technology itself, adopting a coding-inspired visual style, modular design principles, motion-centric design, and structures that align more closely with contemporary digital products than with traditional igaming aesthetics. Crafted for a digital-first audience, the new identity blends precision, confidence, and high-performance visuals with the dynamic energy of gaming and entertainment. It is a minimal yet highly scalable system built to deliver consistent presence across all products, platforms, interactive experiences, and future subbrands. Iryna Ilchanka, creative lead at GR8_TECH, explained: “This redesign was never about superficial change. GR8_TECH already possessed strong brand recognition and personality. Our objective was to refine and strengthen it, creating a framework that feels both future-ready and fully aligned with the technological depth and vision driving the company forward.” Designed for continuous growth Inspired by the mindset of champions, GR8_TECH was established for ambitious operators and teams who propel the industry forward with confidence, accuracy, and innovative thinking. The updated branding reinforces this foundation while providing a more flexible and digitally native visual language. Ilchanka added: “We weren’t aiming to produce a static brand manual. Instead, we sought to develop an adaptable, living system that grows and evolves in sync with the business.” Beyond its visual transformation, the rebranding also symbolizes GR8_TECH’s vision of what a modern championship should be—confident, disciplined, powered by technology, and committed to constant evolution. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

SOFTSWISS Releases Prediction Markets Report for iGaming Operators

(AsiaGameHub) -   The report illustrates the category's evolution, outlines the competitive landscape, and assesses regulatory conditions. Press release.- SOFTSWISS has published a research report on prediction markets, analyzing their development and implications for online gaming operators considering entering this space. The “Prediction Markets: From Trading to Betting” report traces the entire history of prediction markets—from their beginnings in 15th-century papal election wagering to today’s platforms handling billions in monthly transaction volume. It maps out the competitive environment, including established players like Polymarket and Kalshi as well as upcoming launches by dedicated gaming companies in 2025 and 2026. The report also provides a detailed breakdown of regulatory frameworks across North America, Latin America, Europe, Asia, Africa, and Oceania, and concludes with actionable guidance on launching prediction markets as an online gaming product. The report draws data from Dune, Keyrock, TRM Labs, Blask, and other sources. It includes demand analysis across five key markets—the U.S., UK, Ireland, Australia, and Canada—and explains the underlying mechanics of both trading-based and betting-style prediction market models. Alexander Kamenetskyi, head of operations at SOFTSWISS Sportsbook, stated: “Monthly volume surged from $32 million in January 2024 to $12.6 billion in January 2026—a transformation the industry can no longer ignore. This is no longer just a trend; it is now a fully developed product category. Crucially, nearly all of that activity has bypassed traditional operators.” The report highlights sports as the highest-value event type on both Kalshi and Polymarket. Four of the top ten most profitable Polymarket wallets during January–March 2026 focused primarily on sports trading, generating combined profits of $22 million. For operators already operating a sportsbook, this synergy presents a clear revenue opportunity. Bernstein forecasts the global market will reach $1 trillion by 2030, with projected volume growth exceeding 370% by the end of 2026 alone. Demand patterns vary by region: the U.S. and UK have experienced the steepest growth curves, while Canada and Australia are also expanding rapidly. Regulatory approaches differ significantly across these jurisdictions, and the report offers detailed coverage of each one. This report follows the recent launch of SOFTSWISS Prediction Markets, the provider’s proprietary solution enabling operators to offer event-based wagers on outcomes spanning politics, economics, sports, entertainment, and more. The fixed-odds format aligns better with existing gaming licenses and infrastructure than peer-to-peer trading platforms, and does not require changes to the familiar betting mechanics used by players. The product is offered either as a standalone iFrame widget or through direct integration within the SOFTSWISS Sportsbook platform, with deployment timelines ranging from two to three days for current partners. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Protected: Vlad Chernov: “For N1 Partners, the focus today is not just on traffic volume but also its quality, retention, and long-term player value”

(AsiaGameHub) -   This content is password-protected. To view it, please enter the password below. Password: This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

TaDa Gaming to Sponsor BGaming’s Charity Gala 2026 for DAR Bjorn

(AsiaGameHub) -   Industry to support Malta-based neurological home for second year running. Press release.- In a collaborative effort across the gaming industry in Malta, TaDa Gaming will once again fully back the charitable event by providing sponsorship and attending the Charity Gala by BGaming on 29 May 2026 at the Phoenicia Hotel in Floriana. The gala aims to bolster ongoing fundraising activities with an elegant black-tie celebration featuring live music, an art auction, a charity raffle, a distinctive whisky tasting session, an open bar, and dinner. The event will take place at the Phoenicia Hotel’s Bastion Pool in Floriana, offering guests a memorable evening while supporting a vital cause. Building on last year’s achievement of raising €200,000, this year’s edition seeks to deepen and broaden its positive impact. The Charity Gala is an annual fundraiser held in Malta to aid those facing hardship. Organized by BGaming, the event marks the second consecutive year dedicated to DAR Bjorn. Established in 2017 by Bjorn Formosa following his personal diagnosis, DAR Bjorn operates two innovative neurological homes in Malta. These facilities provide round-the-clock nursing care and specialized treatment for 60 residents, as well as support for over 800 individuals living with severe neurological conditions such as ALS, multiple sclerosis (MS), and similar disorders. Bryam Jacquet, head of business development at TaDa Gaming, commented: “We are delighted to sponsor this exceptional fundraising gala for such a meaningful cause once again. We look forward to gathering with everyone at the Phoenicia on 29th May to contribute to making a real difference for DAR Bjorn.” Marina Ostrovtsova, CEO of BGaming, stated: “We sincerely appreciate TaDa Gaming’s continued support of the Charity Gala and DAR Bjorn for the second year in a row. Events like these showcase how the industry can unite around a common goal and generate lasting, significant change. The sustained backing from our partners is crucial in helping us expand this initiative and deliver tangible assistance to the residents and families of DAR Bjorn.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Regulating the Game introduces a revised four-tier collaboration model for the Sydney programme

(AsiaGameHub) -   The new model is designed to reduce overlap, sharpen category exclusivity, and deliver more visible, attributable value tied directly to how delegates experience the event. Press release. The organisers of the Regulating the Game conference have confirmed a revised partnership architecture for the 2027 programme, structured across four tiers — Principal Partner, Signature Partners, Pillar Partners and Activation Partners — designed to give sponsors clearer alignment with the conference, the RTG Global Awards and the delegate experience. The revised architecture follows strong engagement in 2026 and reflects the expanded scope of the 2027 programme, which includes a broader conference agenda and the expansion of the RTG Global Awards from six to twelve categories. Regulating the Game 2027 Sydney will be held on March 8–10, 2027 at the Sofitel Sydney Wentworth, with the RTG Global Awards presentation on March 9, 2027. A clearer line of sight between partner investment and programme value Each tier is positioned to map to how the programme is experienced by delegates — from the opening of the conference through Pitch!, the substantive programme, the Global Awards Gala Dinner and the close of the event. The intent is fewer overlapping propositions, sharper category positioning, and partnership outcomes that are visible, attributable and aligned with the programme’s substance. Principal partner — The lead partner of the Regulating the Game 2027 programme, with prominence across the conference, the Global Awards and the delegate journey. Reserved as a singular position. Signature partners — A small group of premium partners aligned with flagship program elements, including Pitch!, the Global Awards Gala Dinner and other headline moments of the 2027 programme. Pillar partners — Partners aligned with the core thematic pillars of the Regulating the Game programme: regulation and policy, compliance and integrity, safer gambling, and technology and innovation. Activation partners — Partners supporting specific delegate touchpoints and experiences across the programme, with visibility tied to defined activations. A maturing global programme The 2027 programme builds on the trajectory established in 2026, which saw strong international participation, the inaugural RTG Global Awards and the Pitch! showcase that brought together established providers and emerging RegTech disruptors. The expanded 2027 awards programme — with six new categories including Black Market Disruption Initiative, Sport & Wagering Integrity Initiative, Research Impact, Gambling Harm Prevention Campaign, Compliance Advisory and Distinguished Contribution — broadens the recognition framework across the sector. Paul Newson, principal at Vanguard Overwatch and founder of Regulating the Game, said: “The 2027 architecture reflects the maturity of the Regulating the Game programme — a global conference, an expanded awards programme and a delegate community that spans regulators, sector leaders, technology and research across multiple jurisdictions.” He added: “Partners increasingly want a clearer line of sight to value, audience and alignment. The four-tier model is designed to provide that — fewer overlapping propositions, clearer category positioning, and partnerships that map to how the programme is actually experienced by delegates.” Partner engagement now open Partnership conversations for the 2027 programme are now open. Organisations interested in any of the four tiers are invited to make contact through Regulating the Game to discuss alignment, availability and entitlements. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

PopOK Gaming Invites Players to Savor Success with ‘Fortune Tarta’

(AsiaGameHub) -   PopOK Gaming has officially launched its latest slot offering, Fortune Tarta, on May 15, 2026. This Asian-themed game embraces the concept of “slow steps, big fortune,” merging traditional visuals with contemporary high-reward mechanics. Central to the experience is a charming turtle character, symbolizing good luck and fortune for players. Tailored to appeal to both seasoned slot fans and new players, Fortune Tarta offers a cozy 3×3 grid with 5 paylines. Despite its straightforward design, it delivers impressive features, including a maximum win multiplier of 5,000x the bet, a solid RTP of 96.35%, and a highly engaging hit frequency of 24.54%. With low volatility, the game provides steady entertainment while maintaining the potential for significant wins. Key game highlights Classic 3×3 layout: A clean, five-line structure enhanced by rich, authentic Asian-inspired visuals. Wild symbol substitution: Wilds replace other symbols to help form winning combinations during regular play. Randomly triggered free spins: Landing a single wild symbol can activate the lucrative bonus round at random. Escalating global multiplier: The multiplier starts at 1x and increases by +1 with every spin during the bonus feature, boosting win potential throughout the round. Retrigger opportunities: Additional wilds appearing during free spins can randomly award more spins, prolonging the session and allowing the multiplier to rise further. PopOK Gaming explained: “The real thrill of Fortune Tarta comes from its dynamic free spins feature. This bonus is activated randomly when a wild symbol lands during normal gameplay, instantly granting the player 10 free spins. Once the free spins begin, a global multiplier starts at 1x and grows by +1 after each spin—regardless of whether the spin results in a win or loss. This means every rotation increases the payout potential for future winning combinations. To enhance the excitement, any extra wild symbols that appear during the free spins round can trigger additional spins, extending the session and enabling the global multiplier to climb even higher.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

BlueOcean Gaming to Showcase at BFG & NEXT.io Summit

(AsiaGameHub) -   BlueOcean Gaming has revealed it will exhibit its igaming solutions portfolio—highlighting GameHub—at Belgrade Future Gaming starting May 26 and the NEXT.io Summit beginning May 27. Press release.- This May, BlueOcean Gaming is expanding globally—and the company is not exaggerating. While one part of its team travels to the Balkan heartland for Belgrade Future Gaming (May 26–27), another group will be in Valletta’s Mediterranean hub for the NEXT.io Summit (May 27–28). From Belgrade to Valletta, BlueOcean Gaming is bringing its complete igaming solutions portfolio to both regions of Europe—because no matter where you are, we’re prepared to connect. GAMEHUB: A Feature-Packed Game Aggregator GameHub is the backbone of BlueOcean Gaming’s igaming solutions portfolio, providing seamless access to more than 150 game providers and over 13,000 titles spanning casino, live casino, virtual, sportsbook, and crash games. A single integration opens up endless possibilities. Explore the Power of GameHub’s Promotional Tools GameHub’s promotional tools are designed to offer operators flexible, feature-packed options that enhance player retention, engagement, and satisfaction. From dynamic campaigns to exclusive jackpots, these tools equip operators with all they need to keep players engaged, returning, and increasing their spending. If you’re attending either event and want to meet with BlueOcean Gaming, be sure to book a meeting with the company’s team via this link: https://3405.blueoceangaming.com/public/get/app-3405/user-2223/group-8266/product-7555/image-0/ This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Global unregulated online gambling market hits $5.9 trillion in 2025, per GCI analysis

(AsiaGameHub) -   A recent industry analysis by regtech provider Gaming Compliance International (GCI) estimated that the global value of unregulated online gambling reached $5.9 trillion in 2025. GCI’s Online Gaming 2025: Global report, published on Sunday, showed a 4% increase from $5.7 trillion in 2024. This marks a continued upward trend, as the previous year’s figure of $5.7 trillion represented a 12% rise compared to 2023’s total of $5.1 trillion. The analysis focused exclusively on online gambling activities and did not include retail or land-based gambling operations. Only operators actively conducting transactions and targeting local markets were included; websites that were accessible but not engaging in transactions were excluded. GCI defined “unregulated” online gambling as licensed products transacting with consumers who are actively targeted locally. This category includes various forms of gambling such as sports betting, unregulated prediction markets (excluding those in the United States), casino games, poker, crypto-based gambling, and lotteries. According to the report, GCI used a combination of automated surveillance and human analysis to estimate both betting volume and gross gaming revenue (GGR) across the online gambling ecosystem. To assess the market comprehensively, GCI analyzed user behaviors across all platforms using proprietary metrics such as “Value Per Visit” (VPV). This metric measured spending differences between regulated and unregulated operators. Key findings Unregulated gambling operators account for approximately 78% of global online gaming GGR in 2025, while regulated operators make up 22%. GCI described the unregulated sector as the world’s third-largest economy, exceeding most countries in size after the USA and China. The report also classified unregulated online gambling as the largest form of cybercrime globally. Research from H2 Capital released last week found that the UK offshore unregulated market hit £16.6 billion ($22 billion) in 2025, up from £5 billion in 2019—a growth of just over 230%. In response to GCI’s report, its CEO Matt Holt stated: “With $5.9 trillion in wagering value, unregulated online gambling is one of the largest economic systems in the world, operating largely outside regulatory oversight.” “Regulators are not dealing with a marginal challenge, but a dominant one—the majority of activity is taking place beyond the regulated perimeter. Our role is to provide full transparency across the entire marketplace, enabling regulators to act confidently.” The report also introduced the concept of a “White Noise Marketplace,” where consumers struggle to distinguish clearly between regulated, unregulated, and “unacknowledged” gambling products. Prediction markets and sports advertisement Forecasts for 2026 highlight several factors likely to drive growth in unregulated gambling. These include spillover effects from loosely regulated sectors such as prediction markets. Further complexity arises from crypto-linked gambling products and prediction markets. While the US regulates prediction markets under the Commodity Futures Trading Commission (CFTC), other regions often fall outside traditional gambling regulation. Brazil confirmed last month that prediction markets are illegal in the country, with telecom agency Anatel having already blocked 28 platforms. In contrast, Gibraltar licensed operator Predict Street as the territory’s first regulated prediction market. The report also predicted widespread advertising through illegal sports streaming. It noted that “in 2024 and 2025, unregulated gambling advertisements appeared on more than 80% of illegal sports content streams in the US and UK,” with major events like March Madness and the World Cup contributing significantly to this surge. At the beginning of the month, Ukraine launched an online tool designed to speed up public reporting of illegal gambling advertisements. The current statutory administrative fine for illegal gambling advertising in 2026 stands at UAH 5.19 million ($117 million). Australia recently announced a package of national reforms targeting gambling advertising following the Murphy Report. This includes a nationwide ban on wagering ads during live sports broadcasts on free-to-air TV between 6am and 8:30pm. UK MPs have recently framed gambling advertising as a public health issue, recommending a pre-9pm watershed ban on gambling advertisements and ending most sports sponsorship deals. Kathryn EvansKathryn covers breaking news in bitesize format, with a primary focus on EMEA and US legislation. A proud native of North Wales, fluent in Welsh, and lifelong fan of Wrexham FC—long before Hollywood took notice. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

TaDa Gaming to showcase at the Perú Gaming Show 2026

(AsiaGameHub) -   TaDa Gaming’s team invites attendees to explore the company’s glocalization expertise and growth partnership capabilities at the Perú Gaming Show (PGS) in Lima. Press release: TaDa Gaming has announced its participation in the Perú Gaming Show 2026, one of Latin America’s most influential B2B gaming exhibitions. The event will take place at the Jockey Exhibition Centre in Lima, Perú, on June 17-18, and is set to host 8,000 delegates and feature 80 exhibits under a single roof. Building on its success in Brazil to expand its presence across Latin America, Stand 52 will showcase TaDa Gaming’s award-winning gamification tools, Crash games, unique fish-shooting titles, and high-performance slot machines. Supported by TaDa Gaming’s expert glocalization strategy—combining global core mechanics with local content—its top-performing slots include the Fortune Gems and Lucky series. The Fortune Gems games are TaDa Gaming’s highest-ranking slots in Latin America, and include the company’s first celebrity co-branded release: Fortune Yuri 500, designed around Brazil’s leading streamer and influencer Yuri Brida. The Lucky series was created specifically for Latin American players, and all slots in the line benefit from TaDa Gaming’s expert localization and industry know-how, ensuring each game feels tailored to its target audience through relevant themes, cultural sensibilities, and preferred bonus features. TaDa Gaming’s extensive range of global licenses and certifications facilitates access to high-growth and regulated markets across the region. This gives the provider a competitive edge in future-proofing gaming experiences and has led to significant partnership deals with major brands, including Bragg Gaming Group—an international full-service iGaming content and technology solutions provider. The TaDa Gaming team will also be available to share data-driven performance insights for key Latin American markets, as well as the flexible collaboration models that make the company a valuable partner. Ray Lee, Business Development Director at TaDa Gaming, commented: “Latin America as a whole is a key strategic market for TaDa Gaming, and Perú is particularly important. Events like PGS allow us to connect directly with stakeholders shaping the future of the industry. We welcome everyone to meet us at Stand 52 to discuss partnership development and gain insights into emerging regulatory and technological trends in Perú.” TaDa Gaming’s presence at PGS underscores its commitment to expanding its footprint in regulated markets and strengthening partnerships throughout Latin America. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Betting restrictions for Desenrola Brasil beneficiaries begin

(AsiaGameHub) -   Starting last Friday, betting platforms in Brazil are required to block new registrations and prevent existing users enrolled in the New Desenrola Brasil debt renegotiation programme from placing bets. Last week, President Lula signed the Provisional Measure creating the programme. As part of this financial recovery measure for families, those who join will be prohibited from placing online bets for one year. To join the programme, individuals must contact their banks through official channels. Upon joining, beneficiaries will be prevented from placing bets. Following the signing of the Provisional Measure, the Secretariat of Prizes and Bets (SPA) met with associations to provide guidance on the blocking. The Application Programming Interface in the Betting Management System (Sigap) is already ready for operators to continuously verify participation in Desenrola Brasil. A new code has been inserted into the SPA system indicating whether a person participates in Desenrola Brasil. Those who join will be unable to place bets and, upon registration, companies must check if the new client is in the programme. If so, the Sigap search will return the result as “Blocked – New Desenrola Brasil Programme”. Manual for Blocked Users On 5 May, SPA published Ordinance SPA/MF No 1,237, which regulates the prohibition of Desenrola beneficiaries from betting. On the same day, it published Normative Instruction SPA/MF No 3, which determines that operators must prevent the registration of those who join the programme and suspend the account of the bettor if they are already registered. The operator must communicate that the registration was not completed due to the client’s adherence to Desenrola Brasil. The rules were determined by the Manual for Blocked Users. It was presented to operators and associations to standardise the method of blocking registration. In addition, operators must check if their clients have joined Desenrola at the time of their first login of the day. If they are on the blocked list, the platforms must block the client. Open bets must also be cancelled immediately if the system detects that the customer has joined the programme. Customer suspension within three days By legal requirement, betting sites must inform customers that they will not be able to place bets from the moment it is detected that they have joined the programme. The suspension must occur within three days from the date of the consultation. Before suspending the account, the operator must inform the user of the reason for the block. The bettor must voluntarily withdraw the funds. If not, the betting site will refund the amounts within two days to one of the deposit or payment accounts registered by the customer. The operator must document all communications with the user, recording the date, time, channel used and message content, and store this information for a minimum of five years. BB will centralise the list of beneficiaries Banks will send the data of the beneficiaries of Desenrola Brasil to block these people’s access to betting sites for one year. This communication will be centralised at Banco do Brasil, which will forward the list of CPF numbers to SPA. Betting companies were already consulting the system regarding the registration and bets of Bolsa Família beneficiaries. Now, the system has been updated to also inform Desenrola participants. Starting 15 May, new registrations should be rejected if the customer is already in the programme. Companies should consult the list of blocked customers on the first login of the day for active customers. By 20 May, they should scan their databases for all customers who have joined the programme. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

BGaming releases football-themed game collection ahead of the FIFA World Cup

(AsiaGameHub) -   Rapidly expanding content provider announces a packed line-up of fun-fuelled footballing titles ahead of a summer of sport. Press release.- BGaming is gearing up for the season with the launch of four new football games. These will be included in a special football-themed promotion pack, the latest addition to a series of themed game collections developed by the studio. Over the past year, BGaming has released themed sets for Chinese New Year, Christmas, Halloween, Oktoberfest, and Valentine’s Day. These promotional collections have proven highly successful for BGaming and are now a key component of their portfolio, strengthening the company’s reputation as a leading provider of holiday and event-themed gaming products. Each set is designed to celebrate a major upcoming occasion or event. This time, the focus is on the summer season, which is filled with football excitement—most notably the FIFA World Cup, hosted by the United States, Canada, and Mexico. The tournament begins on June 7 and is expected to draw millions of fans to the market, offering operators ideal products to meet growing demand. The first title in this collection, Ultras, was released on May 7. The game delves into the Ultras subculture, immersing players in the high-energy atmosphere of football fandom through a dynamic slot experience. It places players at the center of intense clashes between rival fan groups and law enforcement, capturing the electric tension found in stadiums worldwide. This month also sees the release of Lucky Pack: 2026 Cup. This highly volatile entertainment-focused game blends classic slot mechanics with popular card-opening and pack-ripping features that have gained widespread appeal among online football enthusiasts. Lucky Pack: 2026 Cup is scheduled to go live on May 21. Football fever continues into June with the highly anticipated launch of the casual-style game, Penalty Duel with Júlio César, on June 8. This exciting title is an official collaboration with Brazil’s legendary goalkeeper, allowing players to step into the shoes of a striker and challenge him in penalty shootouts. To conclude its football-themed rollout, BGaming will release Kicker Mania on June 30. This casual game builds on the studio’s proven gameplay mechanics, challenging players to pop floating footballs displaying various multipliers for instant rewards. The universal appeal of football makes these demos particularly attractive to Latin American players, given the strong presence of the Ultras culture in their leagues and the iconic status of Júlio César in Brazilian football history. Fans eager to get into the spirit before the World Cup can try out the demo versions live on bgaming.com. Julia Alekseeva, Chief Product Officer at BGaming, commented, “Like everyone else, our team at BGaming is thrilled about the World Cup kicking off this summer. What better way to mark the occasion than with one of our special-themed game sets? This football-themed collection offers something for every player. Whether you're a fan of entertainment slots or traditional gambling experiences, you'll enjoy Lucky Pack: 2026 Cup and Ultras. Meanwhile, casual gamers will have a blast with Penalty Duel with Júlio César and Kicker Mania. We’ve also included our well-established titles—Soccermania, Football Plinko, and Penalty Duel—ensuring that all player preferences are covered.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Finance in gaming: Warsh confirmed, Clarity Act advances, UFC’s White urges Trump to revise gambling loss deduction rule

(AsiaGameHub) -   This week brought several significant financial developments relevant to the gaming industry. First, on Wednesday, Kevin Warsh was confirmed by the Senate as the new chairman of the US Federal Reserve. Warsh, who previously served as a Fed governor during the Great Recession, succeeded Jerome Powell, who had held the position for nine years as America’s top central banker. Since the economic shock caused by the Covid pandemic pushed interest rates above 5%, the Fed has been hesitant to cut them. Inflation remains above the Fed’s 2% target, and energy prices have surged due to the US-Iran conflict, eliminating hopes for rate reductions this year. This has kept borrowing costs elevated and corporate valuations below normal levels. Warsh is regarded as an economic conservative, opposing the Fed’s longstanding policy of “quantitative easing”—expanding its balance sheet through asset purchases. Although he supported quantitative easing upon his nomination in 2006 as a radical response to an impending crisis, he resigned in 2011 over concerns about excessive government spending. The Fed’s balance sheet stood at under $1 trillion in mid-2008; it now exceeds $6 trillion and peaked at $8.7 trillion in 2024. While Warsh has emphasized the importance of Fed independence amid legal challenges against Powell, financial markets are anticipating interest rate cuts. If these occur, many gaming companies may benefit, especially since several major industry stocks remain well below their previous highs. “Stocks move for two reasons, simplistically: estimate revisions, so numbers getting better, the consumer getting better, GDP growing, that’s one part. Then the second part is the valuation multiple, and as rates come down, that should result in higher multiples,” Macquarie head gaming analyst Chad Beynon told iGB in February. Finance, gaming worlds watching Clarity Act On Thursday, the Senate Banking Committee advanced the Clarity Act, a highly anticipated bill establishing a regulatory framework for cryptocurrency and digital assets. The legislation now moves to the full Senate, where it faces another round of debate. Time is critical—Republicans aim to pass the bill before November’s midterm elections, which could shift their congressional majority. Although the Clarity Act does not directly regulate gambling, its passage would impact the sector. For instance, it would assign additional oversight responsibilities to the Commodity Futures Trading Commission (CFTC). As the regulator of prediction markets—a key rival of the gambling industry—this expansion could heighten concerns about increased federal scrutiny. CFTC Chairman Michael Selig faces real staffing challenges, having faced intense questioning on the issue during a House Agricultural Committee hearing in mid-April. Despite lawmakers’ reservations, Selig remains confident, stating he is “utilizing new tools from AI to automation and other surveillance systems” to manage expanded duties. For gamers, the potential passage of the Clarity Act could open the door to integrating cryptocurrency into regulated gambling platforms. Many operators report strong customer demand for crypto as a payment method, yet they are currently prohibited from offering it—unlike offshore sportsbooks and prediction market platforms such as Polymarket. FanDuel co-founder Nigel Eccles has shifted focus to crypto gambling and advocates for broader adoption. “We’ve got a very clear signal from the federal government that [crypto] is a technology we should embrace,” Eccles told iGB last October. “We’ve got really clear operator interest. And so I do feel at a state level, a state regulator level, it is only a matter of time” before benefits outweigh risks. Will UFC pressure help change deduction cap? Finally, UFC President Dana White has urged US President Donald Trump to reverse the controversial tax change affecting gambling loss deductions. A passionate gambler himself, White reportedly holds a notorious reputation among Las Vegas casinos. Previously, individuals could deduct 100% of their gambling losses from taxable income. However, the omnibus “One Big, Beautiful Bill” passed in July included a provision capping the deduction at 90%. As a result, many bettors now face unexpected tax liabilities even if they break even or incur net losses. For example, someone winning $100 per hand but losing $100 per hand might still owe taxes on any net gains under the new rule. In a letter to Trump dated May 11, White argued that the law “makes it irrational to bet in the United States because you could end up owing taxes even when you lose or having a tax bill that exceeds your winnings for the year.” He also highlighted the UFC’s support for legalized gambling, warning that the change could drive more Americans toward unregulated offshore betting sites. The UFC plans to host UFC Freedom 250 on the White House lawn on June 16. Several bills have been introduced over the past year to repeal the deduction cap, but little progress has occurred. Nevada Representative Dina Titus has been the most vocal opponent, immediately filing the FAIR BET Act after the original legislation passed. Though the bill has stalled, White’s appeal may help generate momentum. “We should be encouraging players to properly report their winnings and wager using legal operators,” Titus said in a statement last year. “The Senate change will only push people to not report their winnings and to use unregulated platforms.” Jess MarquezJess has covered the global gaming industry since 2022. A native of Reno, Nevada, he’d like to note that it’s Ne-va-da, not Ne-VAH-da. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Prediction Market Conference Relocated from Las Vegas to New York Amid Unclear Circumstances

(AsiaGameHub) -   Since prediction-market litigation intensified in the second half of 2025, the Nevada casino industry has emerged as one of the most vocal critics of this emerging asset class. The longstanding dispute escalated this week when a Las Vegas Strip hotel withdrew from hosting a prediction market conference scheduled for this fall. Predict Summit signed a contract on April 30 to host the Predict 2026 conference at the Aria Meetings & Convention Center. According to multiple media sources, the hotel—owned by MGM Resorts—canceled the event just three days later. With the venue no longer available, Predict 2026 relocated the conference to New York, another state that has aggressively pursued legal action against prediction-market operators. Although Predict Summit previously held events in Las Vegas this year—including one in April at a non-casino property—the organizers assert that the Aria received pressure from Nevada regulators to cancel the conference following its cancellation. In response, the Nevada Gaming Control Board denied these claims, stating to CoinDesk: “We did not direct, request, or otherwise pressure any licensee or venue to cancel or decline to host any recent or upcoming event or conference, as has been suggested.” The conference has now been moved to Times Square and will take place at the Marriott Marquis, a venue previously used for major events such as the NFL Draft and the Heisman Trophy ceremony. Predict 2026 is set to run in early October. Despite these developments, the reasons behind the Aria’s decision to cancel the event remain unclear. Over the past year, MGM Resorts CEO Bill Hornbuckle has repeatedly called on state regulators to restrict the growth of prediction markets. When contacted, an MGM Resorts spokesperson declined to comment. Stakeholders prepare for federal hearing on Capitol Hill Trading contracts tied to sports events on prediction markets is expected to be a central topic during next week’s federal hearing on sports integrity. The hearing will examine the rapid expansion of sports betting and its implications for the integrity of professional and collegiate athletics. Tennessee Senator Marsha Blackburn, who chairs the Senate Commerce Subcommittee on Consumer Protection, Technology, and Data Privacy, will preside over the session on May 20 at the Dirksen Senate Office Building. Blackburn, who has served as a senator for many years, also participated in the previous federal hearing on sports betting in December 2024. At that time, she emphasized the need to address threats posed by illegal sportsbook operators during major international events like the World Cup and the 2028 Summer Olympics, both of which will be held in the United States. Next week’s hearing stands out from its predecessor primarily due to its focus on prediction markets. “As traditional online betting platforms and new entrants like prediction markets increasingly intersect with sports, it’s essential to understand how these platforms operate and what they mean for the integrity of athletic competition,” Blackburn stated. The subcommittee has announced four witnesses for the hearing, including Scott Sadin, co-CEO of IC360, an organization responsible for uncovering numerous sports betting-related scandals in recent years. Bill Miller of the American Gaming Association and Patrick McHenry, senior advisor to The Coalition for Prediction Markets, are also expected to present contrasting perspectives on the issue. This week, the AGA released a report referencing a 2025 analysis indicating that unregulated gaming devices, offshore sportsbooks, and illegal online casinos generate approximately $53.9 billion in annual revenue. The association noted that this figure excludes millions in lost tax revenue from sports wagering attributable to sports event contracts. Further updates from the week – Polymarket, a leading prediction market operator, has not confirmed whether it will attend next week’s hearing. Earlier this week, Polymarket launched its U.S. app for iOS users, ending a six-month waitlist—a move first reported by InGame. Separately, the platform experienced its first monthly drop in notional trading volume in eight months; for April, volume fell 9% to $10.3 billion, according to Bloomberg. – In Minnesota, lawmakers in both chambers passed a measure by wide margins aiming to ban all prediction market activity statewide. Proponents argue that the legislation is necessary to protect children from exposure to such platforms, while opponents warn that the state may face costly federal litigation. The bill is now awaiting approval from Governor Tim Walz. – The U.S. Commodity Futures Trading Commission (CFTC) has submitted several amicus briefs in support of defendants involved in state-level lawsuits targeting prediction markets. On May 12, the CFTC filed a brief with the U.S. Court of Appeals for the Sixth Circuit, asserting its exclusive regulatory authority over sports-event contracts in Ohio. “As I’ve said repeatedly, the agency will not allow overzealous state governments to undermine our longstanding authority over these markets,” wrote CFTC Chairman Michael Selig on his X account. Selig has not indicated whether he plans to attend next week’s congressional hearing. Matt RybaltowskiMatt is primarily responsible for long-form feature coverage on complex sports betting scandals. He also provides coverage on finance, M&A and other technological developments. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

Macau’s future lies in embracing sports and esports, says Mario Ho

(AsiaGameHub) -   In a keynote address delivered at G2E Asia on Thursday, Mario Ho emphasized that Macau should strengthen its sports culture to engage the next generation of participants and enthusiasts. The youngest son of casino magnate Stanley Ho proposed an “sports-plus” strategy that goes beyond conventional casinos by capitalizing on the popularity of global sports and their digital counterpart, esports. Together, he said, these fields are “quietly reshaping how cities and destinations compete for younger audiences.” “The question is no longer when Asia will lead the next decade in global sports,” Ho stated. “Instead, the real challenge is determining which city and which operator will be the first to act.” He urged “governments, investors, technology partners, sports operators, and integrated resort operators” to collaborate in meeting this opportunity. “We all need to unite,” he remarked. “The potential is evident.” In 2024, Ho became the youngest founder of a Nasdaq-listed company based in Asia—NIP Group, an international esports enterprise. At 31 years old, he also serves as co-owner of the Boston Celtics. He highlighted that sports’ universal appeal “overcomes barriers that politics, business, and traditional media cannot.” For example, more than six billion people—representing 75% of the world’s population—are expected to watch the 2026 FIFA World Cup. This month-long tournament, spanning events across the United States, Canada, and Mexico, could generate up to $4 billion in total wagers. To capture a share of that market, Ho argued, Macau needs “determination.” It must “strive to reduce reliance on traditional gaming as the sole driver of economic growth.” ‘Sports, Culture, Tourism, Technology’ Mario Ho was born in Hong Kong in 1995 to Stanley Ho and his fourth wife, Angela Leong, who now serves as co-chair of Macau-based gaming operator SJM Holdings. A mathematical prodigy from early childhood, he attended both Oxford University and MIT before becoming chief marketing officer at iDreamsky Technology, a Tencent-backed firm. In 2024, Mario Ho (center) celebrated NIP Group’s debut as China’s first U.S.-listed esports company. In 2019, he established Shenzhen V5 Esports Club, which later merged with Wuhan eStar Esports Club to form ESVF. That organization subsequently acquired Sweden’s esports team Ninjas in Pyjamas, giving rise to the NIP Group. NIP describes itself as an ecosystem encompassing “esports teams, arenas and events, content and influencer networks, game publishing, and hospitality. Operating across Europe, the Middle East, Asia, and the Americas, we push the boundaries of interactive entertainment and expand gaming access to new audiences worldwide.” Its fan base numbers in the “hundreds of millions.” According to the Macau Daily Times, China alone hosted 668 million esports gamers in 2024. Ho refers to this trend as “sports plus culture plus tourism plus technology”—a movement capable of transforming the entertainment economy throughout Asia. “The next generation of integrated resorts won’t be defined only by hotel rooms, restaurants, and gaming floors,” he declared during his remarks at G2E, held at The Venetian Macao. “They will evolve into something far more comprehensive: a true industrial platform.” Marjorie PrestonMarjorie began her gaming career in 2007 and has focused on Asian gaming markets since 2020. Outside of work, she writes about travel and film and plays the drums. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.